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Football Party Bags Fillers

Maybe

Returns run at only 0.6% of orders. But prices span $5.13–$16.27, mostly outside the sweet spot, so Football Party Bags Fillers is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 835 Stationery & Office Supplies niches · +12 vs the category median of 47
Market size
£58K/yr129K searches / yr
90-day growth
+58.1%search demand this quarter
Competition
40%top-5 click share · 33 brands · 43 sellers

Flapen Score

Football Party Bags Fillers against its category

The dotted line is the Stationery & Office Supplies average. Past it, Football Party Bags Fillers is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Football Party Bags Fillers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Football Party Bags Fillers 129K times last year and spent an estimated £58K. The top 5 brands take 46% of clicks. Demand peaks in Jun. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

4.5% of searches ended in a purchase last week.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +58.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
+58.1%
Conversion, latest week
4.5%
Market size, estimated
£58Ka year
Peak month
June2.0× the quietest month
Top search term
football party bags fillers92K searches a year

02 · Price

A sale here is worth £10.11.

Listings sell for £10.11 on average, from £5.13 to £16.27. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.11 that is £1K to £3K a year per listing.

Average price
£10.11under the $15 to $100 sweet spot
Price range
£5.13–£16.27
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #415 within Pens, Pencils & Writing Supplies. It carries 347 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
15.8%
Average rank
#415in Pens, Pencils & Writing Supplies
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
347per listing
Listings tracked
36

04 · Newcomers

Amazon counts 3 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
3Amazon's first-year sales bar
Average brand age
17 months

Products

Top Football Party Bags Fillers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

33 rising

Sellers

43

Top-5 brand share

46%

Top 20: 87%

Top-5 click share

40%

Top 20: 83%

Open market

49%

  • ARIEL-GXR12%
  • Toyssa11%
  • LALASTYLE9%
  • JOLCEEY9%
  • HENBRANDT6%
  • MyCandyShop4%

Demand

Football Party Bags Fillers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun · busiest ÷ quietest = 2.0×

Search terms

Top Football Party Bags Fillers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • football party bags fillers92K/yr
  • football party bag fillers17K/yr
  • football party favours14K/yr
  • football themed party bag fillers6K/yr

Reviews and returns

What reviews say buyers love and hate about Football Party Bags Fillers

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell43%−0.40

Fishy smell

smells like fish

Terrible smell

Quality-Overall12%+0.53

a bit mixed in quality

Poor quality

Not sure about the quality

Stretchability/Expandability/Elasticity7%−0.06

Elastics broke

Also all the elastic bands are degraded so they don't work

One burst causing the elastic to snap back

Taste-Overall6%+0.17

While these chocolate footballs aren't the best chocolate I've ever had

Not the best chocolate

Taste terrible

Size-Overall5%0.00

the pen and keychain did not fit

Smaller than expected

The chocolates themselves are small

Love

Value For Money25%+1.57

Excellent value for money

Well worth the money paid

Good price

Quality-Overall14%+0.53

Still a decent set

Good quality

Very good quality cups

Taste-Overall8%+0.17

The taste is precisely what you'd expect

actually very nice chocolate

Tasty and cheap

Fun/Entertainment Experience7%+0.64

Fun and cute

Good fidget toys for party bags

kept kids entertained beyond just the party itself

Advertised Vs Actual Product4%−0.01

better than expected

As described

Everything was as expected

Return

0.6% Return rate 32% Fixable by listing

Smell26%█▅▇▅▅▃

Fishy smell

smells like fish

Terrible smell

Size-Overall20%█▄▄▄▂▄

the pen and keychain did not fit

Smaller than expected

The chocolates themselves are small

Quality-Overall8%▁▄▃▂▃█

a bit mixed in quality

Poor quality

Not sure about the quality

Stretchability/Expandability/Elasticity7%▁▄▆██▂

Elastics broke

Also all the elastic bands are degraded so they don't work

One burst causing the elastic to snap back

Advertised Vs Actual Product7%▁▅▅▃█▁

Very misleading

FAQ

Common Football Party Bags Fillers questions

Answered from the same tracked data.