Is football party bags profitable to sell on Amazon United Kingdom?

The niche generates £52K/yr across 32 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is +42.2%. Flapen's verdict: Worth a look (55/100).

How competitive is the football party bags niche?

30 brands and 37 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in football party bags?

Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Value For Money. The return rate is 0.6%.

When does demand for football party bags peak?

Demand peaks in May–Sep; the busiest month runs 3.0× the quietest.

What does it cost to enter the football party bags niche?

Listings span £3.38–£15.89; the average listing price is £8.34 (sweet spot $15–$100). The average incumbent carries 70 reviews — the moat a new listing must climb.

football party bags

Worth a look

Shows a thin review moat (70 avg reviews), but prices mostly outside the sweet spot ($3.38–$15.89) keeps it on the watch list.

Review moat

Incredible69.69

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Brand share

Great50%

top-5 brand share — no brand owns this niche

Conversion

Good6.3%

search→purchase rate — share of searches ending in a sale

Growth

Good+42.2%

90-day search growth — must beat 0% to launch

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Avg price

Bad£8.34

avg listing price — sweet spot $15–$100

Market size

Bad£52K

£52K/yr · 101K searches

Price range

Bad£3.38–£15.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, football party bags is a £52K/yr Amazon United Kingdom market (101K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in May–Sep. Verdict: Worth a look — 55/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

football party bags market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: £50K–£67K; units × avg price
Conversion rate: 6.3%
Avg BSR: #1,018
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 14.5%
Avg brand age: 14 months
Avg seller age: 207 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

30 falling

Sellers

Top-5 brand share

50%

Top 20: 90%

Top-5 click share

47%

Top 20: 88%

Open market

45%

ARIEL-GXR13%
Toyssa13%
Aisszhao11%
Candcamp9%
GSrenyu5%
ZWQLZG5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +42.2% search growth over the last 90 days.

Peak months: May, Sep · busiest ÷ quietest = 3.0×

Open Trend

Top football party bags search terms

football party bags88K/yr +43.5%5.0% conv.
football party bag8K/yr +32.1%3.7% conv.
party bags football5K/yr +37.0%6.6% conv.

All search terms

Top football party bags products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ARIEL-GXR Football Party Bags Fillers Football Party Bags Football Party Favors Set with Keychains Bracelets Whistles Tattoos Stickers Soccer Party Supplies Birthday Gift

ARIEL-GXR£12.824.7★17 rev

Aisszhao 30pcs Football Party Gift Bags Football Sport Party Bags Footballs Gift Bags for Kids Cosplay Parties Soccer Gift Return Bags with Handle for Childrens Parties Xmas Birthday Halloween Sweets

Aisszhao£3.384.5★678 rev

Toyssa Football Party Bags Fillers for Kids with Soccer Pinball Toys Ballons Drawstring Gift Bags Keychain Silicone Bracelet Whistles Soccer Pinata Filler Kids Party Favours Supplies for Boys

Toyssa£15.084.4★144 rev

Candcamp 24pcs Football Paper Party Bags Soccer Gifts Bags with Handle

Candcamp£8.344.3★37 rev

GSrenyu 60 Pcs Football Party Bags Fillers Football Party Bags for Kids Football Party Favors Set with Keychains Bracelets Whistles Tattoos Stickers Soccer Party Supplies for Boys Girls Birthday Gift

GSrenyu£14.114.8★10 rev

Newest

by launch date

137 Pieces Football Party Bags Fillers Football Party Favors Soccer Party Supplies Kit with Gift Bags Bracelets Pens Notebooks for Soccer Birthday Championship Viewing Game Day Team Party

Rosafinal£13.538 rev

3mo ago

HOMAVEL 12Pcs Green Football Gift Bag 15x8x21cm Football Party Paper Bags - Pitch Gift Bags 4 Designs - Sturdy Treat Bags with Handles for World Cup Birthday Sports Event & Match Day Party Favours

HOMAVEL£4.637 rev

4mo ago

JOINPAYA 24 Pcs Football Party Gift Bags With Handles for Soccer Party Favors Kids Adults Sports Themed Treat Supplies for Candy Snacks Game Day Decorations Paper Football Goodie Bags

JOINPAYA£9.472 rev

5mo ago

woric 36 Pcs Football Party Bags 24 * 13 * 8cm Boys Party Bags

woric£5.8828 rev

6mo ago

32pcs Football Paper Party Bags Soccer Gifts Bags with Handle Football Party Favors Snack Treat Bags for Kids Boys Birthday Soccer Football Party Supplies

Defresit£10.965 rev

9mo ago

What buyers say about football party bags

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money27%

“Well worth the money paid”

Quality-Overall22%

“Still a decent set”

Size-Overall8%

“They are a good size”

Fun/Entertainment Experience7%

“fun”

Advertised Vs Actual Product5%

“As described”

Design-Overall5%

“You get 4 attractive designs which will appeal to all football lovers”

Strength4%

“is also sturdy”

Ease Of Use4%

“So easy to do party bags with all this”

Storage Capacity3%

“Enough room for sweets and extras”

Collectibles3%

“items were ideal for party bags”

What buyers complain about

Adhesion/Stickiness25%

“Some of the bags were not glued together properly”

Size-Overall19%

“Bigger than I thought they would be”

Value For Money6%

“I did wonder if the price point of £7.99 for the set was a squeak high -”

Quality-Overall6%

“a bit mixed in quality”

Strength6%

“Some items feel sturdier than others though”

Top return reasons

Size-Overall63%

Quality-Overall6%

Compatibility-Overall6%

Thin6%

Advertised Vs Actual Product6%

Material Quality6%

Value For Money3%

Functionality-Overall3%

Hard Feel3%

Common questions

Is football party bags profitable to sell on Amazon United Kingdom?: The niche generates £52K/yr across 32 tracked products. 0 of 10 products launched in the last 360 days are still selling. 90-day search growth is +42.2%. Flapen's verdict: Worth a look (55/100).
How competitive is the football party bags niche?: 30 brands and 37 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in football party bags?: Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Value For Money. The return rate is 0.6%.
When does demand for football party bags peak?: Demand peaks in May–Sep; the busiest month runs 3.0× the quietest.
What does it cost to enter the football party bags niche?: Listings span £3.38–£15.89; the average listing price is £8.34 (sweet spot $15–$100). The average incumbent carries 70 reviews — the moat a new listing must climb.