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Food Labels

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -13.3% this quarter, so Food Labels is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 835 Stationery & Office Supplies niches · +8 vs the category median of 47
Market size
£196K/yr162K searches / yr
90-day growth
-13.3%search demand this quarter
Competition
42%top-5 click share · 21 brands · 26 sellers

Flapen Score

Food Labels against its category

The dotted line is the Stationery & Office Supplies average. Past it, Food Labels is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Food Labels market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Food Labels 162K times last year and spent an estimated £196K. The top 5 brands take 64% of clicks. Demand peaks in Feb. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

15.9% of searches ended in a purchase last week.

Shoppers searched for this 162K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £196K a year.

Searches, last 12 months
162K
Growth, 90 days vs prior 90
-13.3%
Conversion, latest week
15.9%
Market size, estimated
£196Ka year
Peak month
February1.7× the quietest month
Top search term
food labels59K searches a year

02 · Price

A sale here is worth £7.58.

Listings sell for £7.58 on average, from £2.01 to £20.23. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At £7.58 that is £6K to £8K a year per listing.

Average price
£7.58under the $15 to $100 sweet spot
Price range
£2.01–£20.23
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
£6K–£8K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #61 within Office Supplies. It carries 647 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
1.6%
Average rank
#61in Office Supplies
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
647per listing
Listings tracked
31

04 · Newcomers

Amazon counts 2 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
32 months

Products

Top Food Labels products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£16K£23K£31K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

26

Top-5 brand share

64%

Top 20: 99%

Top-5 click share

42%

Top 20: 89%

Open market

30%

  • Double Dragon22%
  • nuoshen14%
  • Innoveem13%
  • Label Metrics8%
  • L LIKED6%
  • Yoosso6%

Demand

Food Labels search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.7×

Search terms

Top Food Labels search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • food labels59K/yr
  • food labels stickers43K/yr
  • date labels for food11K/yr
  • date stickers8K/yr
  • use by date stickers7K/yr
  • food date labels7K/yr
  • date labels6K/yr
  • food stickers labels6K/yr
  • food label5K/yr
  • date stickers for food labeling3K/yr

Reviews and returns

What reviews say buyers love and hate about Food Labels

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness20%

Adhesiveness is not the best

Had trouble getting them to stick

Very sticky

Size-Overall10%−0.06

Small labels

My fault re size I should have measured

very small

Ease Of Cleaning10%−0.05

doesn't wipe off easily

Not removal, not good after dishwasher

it's a bit messy

Ease Of Use5%+0.82

Not easy to peel off

Difficult to remove

they were difficult to remove

Residue4%

leave residue behind

despite description, does leave residue on glass containers

they leave a sticky residue on everything they touch

Love

Adhesion/Stickiness17%

Nice and sticky

Good adhesive

Stick well

Ease Of Use16%+0.82

Ease of use

easy to remove

Easy to write on

Quality-Overall16%+0.90

Good Quality

Very good quality and speedy delivery

These stickers felt very high quality

Advertised Vs Actual Product15%+1.39

Exactly what i needed

As advertised

As described

Value For Money10%+0.89

Value for money

Great value

Good Value

Return

0.1% Return rate 65% Fixable by listing

Size-Overall52%█▄▃▅▄▆

Small labels

My fault re size I should have measured

very small

Quality-Overall13%▁▃█▅▃▁
Advertised Vs Actual Product9%▁█▁▄▄▄
Value For Money8%▁█▇▄▄▁
Adhesion/Stickiness4%▁▁▁▃█▁

Adhesiveness is not the best

Had trouble getting them to stick

Very sticky

FAQ

Common Food Labels questions

Answered from the same tracked data.