Foil Wrapping Paper
prices mostly outside the sweet spot ($4.12–$10.52) — Foil Wrapping Paper doesn't clear our bar today.
Flapen Score
Is Foil Wrapping Paper profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Foil Wrapping Paper is a £7K/yr Amazon United Kingdom market (50K searches/yr). The top 5 brands hold 65% of demand. Verdict: Skip it — 39/100.
Foil Wrapping Paper: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -21.7% over the last 90 days and 1.8% of searches end in a purchase.
£7K
revenue / yr
Who owns the niche?
The top 5 brands hold 65% of demand, so 35% of the market is open.
35%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 24 products
Top Foil Wrapping Paper products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Set Of 4 Sparkling Holographic Gift Wrapping Paper Roll any Shiny Foil Party Roll Paper Wedding BirthdayValentines Day Christmas Bag Present Craft Art Decoration Wrapping Paper Roll Size 2m x 70Cm
- Price
- £8.37
- Rating
- 4.2/5
- Reviews
- 136
- Age
- 5y ago
Silver Holographic Wrapping Paper Roll 43cm x 10m Silver Metallic Gift Wrapping Paper Shiny Stars Gift Wrap for Birthday Party Wedding Baby Shower Holiday Christmas
- Price
- £7.37
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago
Wikadlik Blue Holographic Wrapping Paper Cute Stars Gift Wrap Paper for Fathers Day Birthday Wedding Bridal Shower Baby Shower Party
- Price
- £10.12
- Rating
- 4.6/5
- Reviews
- 222
- Age
- 1y ago
Sliver Metallic Wrapping Paper Roll 43cm*10m Solid Color Foil Gift Wrapping Paper Perfect for Wedding Birthday Valentines Day Christmas Baby Shower Festive Decoration
- Price
- £6.47
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 2y ago
60 Sheets Metallic Wrapping Paper Silver Wrapping Paper Sheets Foil Gift Wrapping Paper for Wedding Birthday Valentines Day Christmas Baby Shower Festive Decoration (43cm/16.9in)
- Price
- £4.12
- Rating
- 4.0/5
- Reviews
- 20
- Age
- 2y ago
Trending
90-day click momentum
Holographic Blue Wrapping Paper 43 * 60cm Metallic Shining Blue Wrapping Paper Stars Design for Fathers Day Birthday Christmas Decoration
- Price
- £4.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Blue Holographic Wrapping Paper Metallic Glitter Star Gift Wrap Paper Roll for Birthday Wedding Fathers Day Valentines Day Christmas - 43cm x 10m
- Price
- £8.32
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 6mo ago
Black Holographic Wrapping Paper Metallic Glitter Star Gift Wrap Paper Roll for Birthday Valentines Day Fathers Day Christmas Graduation - 43cm x 10m
- Price
- £8.17
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 6mo ago
Blue Holographic Wrapping Paper Roll 43cm x 10m Blue Metallic Gift Wrapping Paper Shiny Stars Gift Wrap for Birthday Party Wedding Baby Shower Holiday Christmas
- Price
- £7.39
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago
Silver Holographic Wrapping Paper Roll 43cm x 10m Silver Metallic Gift Wrapping Paper Shiny Stars Gift Wrap for Birthday Party Wedding Baby Shower Holiday Christmas
- Price
- £7.37
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago
Newest
by launch dateHolographic Blue Wrapping Paper 43 * 60cm Metallic Shining Blue Wrapping Paper Stars Design for Fathers Day Birthday Christmas Decoration
- Price
- £4.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Silver Holographic Wrapping Paper Roll 43cm x 10m Silver Metallic Gift Wrapping Paper Shiny Stars Gift Wrap for Birthday Party Wedding Baby Shower Holiday Christmas
- Price
- £7.37
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago
Black Holographic Wrapping Paper Roll 43cm x 10m Black Metallic Gift Wrapping Paper Shiny Stars Gift Wrap for Birthday Party Wedding Baby Shower Holiday Christmas
- Price
- £7.99
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago
Blue Holographic Wrapping Paper Roll 43cm x 10m Blue Metallic Gift Wrapping Paper Shiny Stars Gift Wrap for Birthday Party Wedding Baby Shower Holiday Christmas
- Price
- £7.39
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago
Pink Holographic Wrapping Paper Metallic Glitter Star Gift Wrap Paper Roll for Birthday Wedding Valentines Day Baby Shower Christmas - 43cm x 10m
- Price
- £8.78
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 falling
Sellers
21
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
48%
Top 20: 95%
Open market
30%
- HJIJIAY19%
- Karrma Ltd.18%
- ZJHiome10%
- Wikadlik9%
- Juertime8%
- Vaktop5%
Foil Wrapping Paper demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Foil Wrapping Paper search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- holographic wrapping paper8K/yr
- foil wrapping paper13K/yr
- metallic wrapping paper11K/yr
- foil christmas wrapping paper12K/yr
- metallic christmas wrapping paper6K/yr
What reviews say buyers love and hate about Foil Wrapping Paper
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“Excellent quality”
“Amazing colour”
“The paper is thick”
“It's ideal for any occasion gifts”
“Pretty and sparkling”
What buyers complain about
55% of reviews“It is a little more expensive”
“celotape does not stick”
“The paper feels thick”
“won't fit everything”
“i should of read the description better”
Foil Wrapping Paper return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
70%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Foil Wrapping Paper questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
