Skip to content

Flipchart Pens

Fail

Prices span $1.82–$11.67, mostly outside the sweet spot, so Flipchart Pens is a Fail.

Flapen Score
36
36 / 100
Ranks 689 of 835 Stationery & Office Supplies niches · −11 vs the category median of 47
Market size
£68K/yr57K searches / yr
90-day growth
-8.8%search demand this quarter
Competition
83%top-5 click share · 7 brands · 94 sellers

Flapen Score

Flipchart Pens against its category

The dotted line is the Stationery & Office Supplies average. Past it, Flipchart Pens is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Flipchart Pens market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Flipchart Pens 57K times last year and spent an estimated £68K. The top 5 brands take 94% of clicks. Demand peaks in Sep. Flapen scores it 36 out of 100, a Fail.

01 · Demand

16.2% of searches ended in a purchase last week.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
16.2%
Market size, estimated
£68Ka year
Peak month
September2.1× the quietest month
Top search term
flipchart pens17K searches a year

02 · Price

A sale here is worth £7.36.

Listings sell for £7.36 on average, from £1.82 to £11.67. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At £7.36 that is £11K to £15K a year per listing.

Average price
£7.36under the $15 to $100 sweet spot
Price range
£1.82–£11.67
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
£11K–£15K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #84 within Pens, Pencils & Writing Supplies. It carries 1,349 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#84in Pens, Pencils & Writing Supplies
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,349per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
69 months

Products

Top Flipchart Pens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

£0£10K£20K£31K£41K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

94

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

3%

  • STAEDTLER54%
  • Q-Connect19%
  • maxtek10%
  • Niceday5%
  • SUIN5%
  • Amazon Basics3%
  • Open — no brand owns it (1 brand, 3%)

Demand

Flipchart Pens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.1×

Search terms

Top Flipchart Pens search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • flipchart pens17K/yr
  • flip chart pens14K/yr
  • flipchart markers12K/yr
  • flip chart pens for paper4K/yr
  • flip chart markers3K/yr
  • flip chart marker pens6K/yr

Reviews and returns

What reviews say buyers love and hate about Flipchart Pens

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability16%−0.08

dont last long

Marked down as longevity seems limited

run out very quickly

Thickness13%−0.02

Tips are too thick for smaller Whiteboards

Stain Resistance13%−0.07

Stain

Ink Refill13%−0.06

Ink did not last long

Ease Of Cleaning6%−0.03

I found it very difficult to wipe the whiteboard clean after using these pens

Love

Quality-Overall23%+1.95

well-made product that offers great value for money

Good Quality

VERY GOOD PRODUCT WORK VERY WELL

Color14%+0.32

They are vibrant in colour

A good assortment of colours

Good solid colours

Value For Money14%+0.86

Reasonably priced

Good price

Great value

Pen/Pencil Quality7%+0.19

Good pens

Good quality markers good range of colours good firm tips which can produce a fine point or a slightly broad point depending on the angle we use it

Perfect whiteboard pens

Writing Experience5%+0.39

Nice to write with

smooth writing ability

write really well

Return

0.3% Return rate 30% Fixable by listing

Functionality-Overall13%▆█▃▃▄▁
Quality-Overall11%▁▅█▆█▆

Not the best

Size-Overall8%▆▅▁▁▁█
Advertised Vs Actual Product8%█▁▃▁▁▃
Dry/Empty Ink6%█▁▁▁█▆

found they dried out quite quickly

FAQ

Common Flipchart Pens questions

Answered from the same tracked data.