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First Day of School Chalkboard

Maybe

Search demand grew +444.7% this quarter. But prices span $3.52–$12.48, mostly outside the sweet spot, so First Day of School Chalkboard is a Maybe.

Flapen Score
61
61 / 100
Top 4% of 835 Stationery & Office Supplies niches · +14 vs the category median of 47
Market size
£26K/yr177K searches / yr
90-day growth
+444.7%search demand this quarter
Competition
40%top-5 click share · 37 brands · 46 sellers

Flapen Score

First Day of School Chalkboard against its category

The dotted line is the Stationery & Office Supplies average. Past it, First Day of School Chalkboard is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The First Day of School Chalkboard market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for First Day of School Chalkboard 177K times last year and spent an estimated £26K. The top 5 brands take 44% of clicks. Demand peaks in Aug–Sep. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +444.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
177K
Growth, 90 days vs prior 90
+444.7%
Conversion, latest week
2.0%
Market size, estimated
£26Ka year
Peak month
September164.8× the quietest month
Top search term
first day of school board104K searches a year

02 · Price

A sale here is worth £7.38.

Listings sell for £7.38 on average, from £3.52 to £12.48. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £7.38 that is £738 to £2K a year per listing.

Average price
£7.38under the $15 to $100 sweet spot
Price range
£3.52–£12.48
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£738–£2K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 27.3% of listings are out of stock. The average listing ranks #434 within Office Supplies. It carries 38 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
83%
Out of stock, average day
27.3%
Average rank
#434in Office Supplies
Average rating
4.00 starsAmazon United Kingdom average 4.36 stars
Average reviews
38per listing
Listings tracked
46

04 · Newcomers

Amazon counts 0 of last year's 27 launches as successful.

27 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
27
Successful launches
0Amazon's first-year sales bar
Average brand age
23 months

Products

Top First Day of School Chalkboard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

£0£771£2K£2K£3K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)8 products missing review or click data not plotted

Brands

37 rising

Sellers

46

Top-5 brand share

44%

Top 20: 86%

Top-5 click share

40%

Top 20: 76%

Open market

51%

  • NUOBESTY10%
  • Xiciki10%
  • GIONAR9%
  • Invalidism8%
  • DINSAGE6%
  • GGXDH6%

Demand

First Day of School Chalkboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 164.8×

Search terms

Top First Day of School Chalkboard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • first day of school board104K/yr
  • first day of school chalkboard18K/yr
  • first and last day of school board4K/yr
  • my first day board5K/yr
  • starting school board4K/yr
  • 1st day of school board6K/yr
  • first day at school board8K/yr
  • first day of school sign6K/yr
  • back to school board7K/yr
  • my first day of school board14K/yr

Reviews and returns

What reviews say buyers love and hate about First Day of School Chalkboard

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Erasability20%−0.38

The board is not sealed so chalk doesnt wipe off

Recycle/Reuse10%−0.17

if you want to reuse it, I wouldnt recommend

Stain Resistance10%−0.19

The chalk markers provided along with the board stain

Strength7%−0.08

Was a bit flimsy

Portability7%−0.13

didnt transport that well

Love

Quality-Overall19%+1.62

the board is good quality

Good quality and very cute

Great product

Value For Money14%−0.04

Good Value for money

Great for the price

definitely worth the £14 price tag

Color12%

how colourful it was

The colours are great

Nice and brightly coloured and a good size too

Ease Of Cleaning7%+0.63

wipe clean for future use

it wipes off easily without making a mess

Used for sons school days, great and easy to wipe off

Size-Overall7%+0.63

it is a great size

The size of these boards are reasonable sized for kids, it has 2 sides to this first day and last day

big enough to stand out

Return

2.1% Return rate 16% Fixable by listing

Quality-Overall20%▁▁█▆▁▅
Defective Material/Parts15%▁▁▆▃▁█
Size-Overall15%▁▁█▄▁▁

It's a small

Product Condition9%▁▁▁█▁▁
Writing Experience7%▁▁▁▇▁█

FAQ

Common First Day of School Chalkboard questions

Answered from the same tracked data.