Fineliners
MaybeReturns run at only 0.3% of orders. But demand is soft, at -11.9% this quarter, so Fineliners is a Maybe.
- Flapen Score
- 55 / 100Top 15% of 835 Stationery & Office Supplies niches · +8 vs the category median of 4755
- Market size
- £259K/yr511K searches / yr
- 90-day growth
- -11.9%search demand this quarter
- Competition
- 41%top-5 click share · 25 brands · 130 sellers
Flapen Score
Fineliners against its category
The dotted line is the Stationery & Office Supplies average. Past it, Fineliners is stronger. Inside it, weaker.
Market
The Fineliners market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fineliners 511K times last year and spent an estimated £259K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
7.3% of searches ended in a purchase last week.
Shoppers searched for this 511K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £259K a year.
- Searches, last 12 months
- 511K
- Growth, 90 days vs prior 90
- -11.9%
- Conversion, latest week
- 7.3%
- Market size, estimated
- £259Ka year
- Peak month
- January1.8× the quietest month
- Top search term
- fineliner pens159K searches a year
02 · Price
A sale here is worth £6.90.
Listings sell for £6.90 on average, from £2.33 to £27.65. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £6.90 that is £7K to £9K a year per listing.
- Average price
- £6.90under the $15 to $100 sweet spot
- Price range
- £2.33–£27.65
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £7K–£9K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #50 within Pens, Pencils & Writing Supplies. It carries 3,604 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 4.2%
- Average rank
- #50in Pens, Pencils & Writing Supplies
- Average rating
- 4.42 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,604per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 0 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Fineliners products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Liquidraw Black Fineliner Pens - 12 Set | Fine Point 0.4 mm Tip | Storage Wallet | Black Coloured Pens for Artists Handwriting Drawing Calligraphy Sketching | Ergonomic Design | Fade Resistant Ink
- Price
- £3.89
- Rating
- 4.5/5
- Reviews
- 992
- Age
- 3y ago
Muchcute Micro Fineliner Art Drawing Pens: 12 Black Artist Supplies Adults
- Price
- £6.42
- Rating
- 4.5/5
- Reviews
- 1,076
- Age
- 2y ago
SAKURA Pigma Micron Fineliner Pens Set of 6 Waterproof Permanent Black Ink Assorted Sizes | Pens for Writing Drawing & Journaling
- Price
- £9.01
- Rating
- 4.7/5
- Reviews
- 8,056
- Age
- 13y ago
STAEDTLER Fineliner Pens - triplus - for Adult Colouring - 20 Assorted Colours - Pack of 20 - 334 SB20
- Price
- £9.62
- Rating
- 4.7/5
- Reviews
- 9,654
- Age
- 19y ago
STAEDTLER 308 SB6P Pigment Liner Fineliner Pens with Assorted Line Width - Black (Set of 4 + 2 Free)
- Price
- £8.24
- Rating
- 4.7/5
- Reviews
- 15,487
- Age
- 15y ago
Trending
90-day click momentum
SKYGLORY 8 Pack Fineliner Pens for Beginner Artists 0.05-0.8mm Black Technical Drawing Pens with Archival Acid-Free Ink for Comic Inking Sketching & Bullet Journal Art Supplies
- Price
- £3.61
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 6mo ago
Fineliner Pens 12 Pack Black Technical Drawing Pens Fine Line Markers
- Price
- £7.43
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 3mo ago
SKYGLORY 18 Pack Fineliner Pen Set for Beginners 8 Black (0.05-0.8mm)+10 Assorted Colours (0.5mm) Archival Ink for Sketching Bullet Journal & Multi-Colour Art Projects Supplies
- Price
- £6.03
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 6mo ago
SUIN Fine Tip Drawing Pens Professional Micro-Line Art Pens for Illustration and Sketching Waterproof Black Ink Fineliner Pens for Bullet Journaling Anime & Technical Drawing (8 Pack)
- Price
- £6.32
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 8mo ago
SKYGLORY 48 Colours Fineliner Pens Set-0.4mm Fine Tip with Free Colouring Card & Drawing Pad Colour-Matched Caps for DIY Craft & Adult Colouring with Metal Case (48)
- Price
- £7.39
- Rating
- 4.0/5
- Reviews
- 132
- Age
- 1y ago
Newest
by launch dateFineliner Pens 12 Pack Black Technical Drawing Pens Fine Line Markers
- Price
- £7.43
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 3mo ago
SKYGLORY 18 Pack Fineliner Pen Set for Beginners 8 Black (0.05-0.8mm)+10 Assorted Colours (0.5mm) Archival Ink for Sketching Bullet Journal & Multi-Colour Art Projects Supplies
- Price
- £6.03
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 6mo ago
SKYGLORY 8 Pack Fineliner Pens for Beginner Artists 0.05-0.8mm Black Technical Drawing Pens with Archival Acid-Free Ink for Comic Inking Sketching & Bullet Journal Art Supplies
- Price
- £3.61
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 6mo ago
SUIN Fine Tip Drawing Pens Professional Micro-Line Art Pens for Illustration and Sketching Waterproof Black Ink Fineliner Pens for Bullet Journaling Anime & Technical Drawing (8 Pack)
- Price
- £6.32
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 8mo ago
SKYGLORY 48 Colours Fineliner Pens Set-0.4mm Fine Tip with Free Colouring Card & Drawing Pad Colour-Matched Caps for DIY Craft & Adult Colouring with Metal Case (48)
- Price
- £7.39
- Rating
- 4.0/5
- Reviews
- 132
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
130
Top-5 brand share
67%
Top 20: 96%
Top-5 click share
41%
Top 20: 81%
Open market
27%
- Liquidraw22%
- STAEDTLER20%
- KOUSICOO9%
- STABILO8%
- SKYGLORY8%
- SAKURA6%
Demand
Fineliners search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Fineliners search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fineliner pens159K/yr
- staedtler fineliner pens45K/yr
- fine liner pens black57K/yr
- fineliners35K/yr
- black fineliner pens30K/yr
- fine tip pens28K/yr
- fine liners24K/yr
- fineliner17K/yr
- fine liner pens19K/yr
- fine liner13K/yr
Reviews and returns
What reviews say buyers love and hate about Fineliners
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Good quality pens let down by poor quality control
AWFUL QUALITY
Poor quality, only a few in the pack are working all the rest are dried up
Run out quickly
Ran out within a week
Every single pen ran out within a couple of uses
Pens dry
Dried out
A few pens were dry
Dont work
Dont work properly
Half the pens dont even work
the tip falls off them
could have contained smaller sized nibs
which the tips of the pens are more fragile
Love
Amazing quality
Good quality pen
Good quality set
Smooth writing
Great for fine writing
Easy to write with
Excellent Value
Worth the money
Good value
Beautiful pens
Decent pens
Good pens
Great drawing pens
Good for drawing
Very useful pens for drawing
Return
0.3% Return rate 22% Fixable by listing
Dont work
Dont work properly
Half the pens dont even work
Pens dry
Dried out
A few pens were dry
Good quality pens let down by poor quality control
AWFUL QUALITY
Poor quality, only a few in the pack are working all the rest are dried up
some colours run out within a day
And it keeps getting yellower
come out as a dark grey rather than black
the tip falls off them
could have contained smaller sized nibs
which the tips of the pens are more fragile
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fineliners questions
Answered from the same tracked data.