Fathers Day Card

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £721K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

>1,000%

Conversion, latest week

12.7%

Market size, estimated

£721Ka year

Peak month

June2743.5× the quietest month

Top search term

fathers day card1.3M searches a year

Listings sell for £3.42 on average, from £1.90 to £10.52. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At £3.42 that is £5K to £7K a year per listing.

Average price

£3.42under the $15 to $100 sweet spot

Price range

£1.90–£10.52

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

£5K–£7K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #998 within Cards & Card Stock. It carries 333 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

8.1%

Average rank

#998in Cards & Card Stock

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

333per listing

Listings tracked

60

15 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

9Amazon's first-year sales bar

Average brand age

31 months