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Family Calendar 2023

Maybe

Products sell for $35.90 on average, inside the sweet spot. But shoppers spend an estimated $65K a year here, so Family Calendar 2023 is a Maybe.

Flapen Score
53
53 / 100
Top 23% of 835 Stationery & Office Supplies niches · +6 vs the category median of 47
Market size
£65K/yr114K searches / yr
90-day growth
+9.6%search demand this quarter
Competition
33%top-5 click share · 31 brands · 48 sellers

Flapen Score

Family Calendar 2023 against its category

The dotted line is the Stationery & Office Supplies average. Past it, Family Calendar 2023 is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Family Calendar 2023 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Family Calendar 2023 114K times last year and spent an estimated £65K. The top 5 brands take 61% of clicks. Demand peaks in Jan–Sep–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months
114K
Growth, 90 days vs prior 90
+9.6%
Conversion, latest week
1.6%
Market size, estimated
£65Ka year
Peak month
December8.4× the quietest month
Top search term
family planner44K searches a year

02 · Price

A sale here is worth £35.90.

Listings sell for £35.90 on average, from £4.93 to £268.14. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £35.90 that is £0 to £4K a year per listing.

Average price
£35.90inside the $15 to $100 sweet spot
Price range
£4.93–£268.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 34.9% of listings are out of stock. The average listing ranks #83 within Calendars, Planners & Personal Organisers. It carries 1,088 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
96%
Out of stock, average day
34.9%
Average rank
#83in Calendars, Planners & Personal Organisers
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,088per listing
Listings tracked
53

04 · Newcomers

8 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
8Amazon's first-year sales bar
Average brand age
30 months

Products

Top Family Calendar 2023 products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.

£0£2K£4K£6K£8K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

31 falling

Sellers

48

Est. top-5 brand share

61%

Top 20: 94%

Est. top-5 click share

33%

Top 20: 74%

Open market

33%

  • Boxclever Press20%
  • MCCORL15%
  • POPRUN10%
  • hivillexun9%
  • Thboxes7%
  • Herncptar7%

Demand

Family Calendar 2023 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Nov, Dec · busiest ÷ quietest = 8.4×

Search terms

Top Family Calendar 2023 search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • family planner44K/yr
  • family organiser17K/yr
  • family wall planner10K/yr
  • family weekly planner9K/yr
  • boxclever13K/yr
  • weekly family planner6K/yr
  • boxclever press10K/yr
  • box clever5K/yr
  • boxclever family planner 202556/yr
  • box clever family planner 202557/yr

Reviews and returns

What reviews say buyers love and hate about Family Calendar 2023

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Size-Overall”
1.2%of orders come back
“Size issue”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Family Calendar 2023 questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data