Skip to content
53

family calendar 2023

Worth a look

Shows a sweet-spot price point ($35.90 avg), but a small market ($65K/yr) keeps it on the watch list.

Market size 16Growth 37Conversion 20Competition 82Returns 90Price range 32Avg price 95Brand share 74Review moat 60Quality gap 45

Avg price

Incredible£35.90

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Competition

Great33%

top-5 click share — an open shelf

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Review moat

Good1,087.72

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+9.6%

90-day search growth — must beat 0% to launch

Price range

Okay£4.93–£268.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£65K

£65K/yr · 114K searches

According to Flapen's Amazon United Kingdom niche tracking, family calendar 2023 is a £65K/yr Amazon United Kingdom market (114K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jan–Sep–Nov–Dec. Verdict: Worth a look — 53/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

family calendar 2023 market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
£90K–£108K
units × avg price
Conversion rate
1.6%
Avg BSR
#83
Page quality
0%
Prime
96%
Sponsored
87%
Out of stock
34.9%
Avg brand age
30 months
Avg seller age
205 days

Competition & brand share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Brands

31 falling

Sellers

48

Top-5 brand share

61%

Top 20: 94%

Top-5 click share

33%

Top 20: 74%

Open market

33%

  • Boxclever Press20%
  • MCCORL15%
  • POPRUN10%
  • hivillexun9%
  • Thboxes7%
  • Herncptar7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.6% search growth over the last 90 days.
23K18KSpike '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Nov, Dec · busiest ÷ quietest = 8.4×

Top family calendar 2023 search terms

  • family planner44K/yr
  • family organiser17K/yr
  • family wall planner10K/yr
  • family weekly planner9K/yr
  • boxclever13K/yr
  • weekly family planner6K/yr
  • boxclever press10K/yr
  • box clever5K/yr
  • boxclever family planner 202556/yr
  • box clever family planner 202557/yr
All search terms

Top family calendar 2023 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£4K9%£6K12%£8K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about family calendar 2023

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Lovely quality cover”

Ease Of Use13%

“Easy to use”

Value For Money10%

“Good price”

Document Organizing/Classification8%

“A solid and well laid out family organiser”

Advertised Vs Actual Product7%

“just as advertised”

Design-Overall6%

“The design is simple”

Size-Overall5%

“Good size”

Writing Experience3%

“large enough to write on”

Paper Quality3%

“The paper quality is thick”

Fun/Entertainment Experience2%

“Love it and great fun for all family members”

What buyers complain about

Size-Overall11%

“Size issue”

Value For Money7%

“the price has just been upped massively”

Quality-Overall6%

“Expensive for the quality”

Durability5%

“it has already fallen to bits”

Software/Application5%

“Always has app issues”

Writing Experience5%

“not much room to write in each columns”

Ease Of Use5%

“it can be very difficult to remove”

Adhesion/Stickiness4%

“Doesn't stick”

Connectivity-Overall3%

“I also cant connect my events from iPhone/outlook calendar”

Paper Quality3%

“The pages inside were upside down so had to return”

Top return reasons

Size-Overall36%
Functionality-Overall9%
Quality-Overall6%
Connectivity-Overall5%
Advertised Vs Actual Product4%
Magnetic Strength/Adsorption4%
Adhesion/Stickiness3%
Compatibility-Overall3%
Defective Material/Parts2%
Value For Money2%

Common questions

Is family calendar 2023 profitable to sell on Amazon United Kingdom?
The niche generates £65K/yr across 53 tracked products. 8 of 23 products launched in the last 360 days are still selling. 90-day search growth is +9.6%. Flapen's verdict: Worth a look (53/100).
How competitive is the family calendar 2023 niche?
31 brands and 48 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in family calendar 2023?
Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 1.2%.
When does demand for family calendar 2023 peak?
Demand peaks in Jan–Sep–Nov–Dec; the busiest month runs 8.4× the quietest.
What does it cost to enter the family calendar 2023 niche?
Listings span £4.93–£268.14; the average listing price is £35.90 (sweet spot $15–$100). The average incumbent carries 1,088 reviews — the moat a new listing must climb.