Drawing Pens

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £47K a year.

Searches, last 12 months

92K

Growth, 90 days vs prior 90

-13.1%

Conversion, latest week

5.1%

Market size, estimated

£47Ka year

Peak month

December3.8× the quietest month

Top search term

faber castell pens23K searches a year

Listings sell for £10.09 on average, from £2.31 to £119.36. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £10.09 that is £1K to £3K a year per listing.

Average price

£10.09under the $15 to $100 sweet spot

Price range

£2.31–£119.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #262 within Pens, Pencils & Writing Supplies. It carries 2,111 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#262in Pens, Pencils & Writing Supplies

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,111per listing

Listings tracked

51

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months