Daughter in Law Birthday Cards

Shoppers searched for this 305K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £109K a year.

Searches, last 12 months

305K

Growth, 90 days vs prior 90

+0.5%

Conversion, latest week

10.8%

Market size, estimated

£109Ka year

Peak month

January2.0× the quietest month

Top search term

daughter in law birthday cards173K searches a year

Listings sell for £3.29 on average, from £2.30 to £6.52. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At £3.29 that is £2K to £2K a year per listing.

Average price

£3.29under the $15 to $100 sweet spot

Price range

£2.30–£6.52

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

£2K–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #3,210 within Cards & Card Stock. It carries 247 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

92%

Out of stock, average day

1.3%

Average rank

#3,210in Cards & Card Stock

Average rating

4.62 starsAmazon United Kingdom average 4.36 stars

Average reviews

247per listing

Listings tracked

38

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months