cross pen refill
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible19.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,733.45avg incumbent reviews — the moat a new listing must climb
Competition
Bad80%top-5 click share — a locked-up shelf
Avg price
Bad£5.85avg listing price — sweet spot $15–$100
Market size
Bad£61K£61K/yr · 52K searches
Growth
Bad-22.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£4.20–£9.24cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, cross pen refill is a £61K/yr Amazon United Kingdom market (52K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 32/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
cross pen refill market data
- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- £47K–£59K
- units × avg price
- Conversion rate
- 19.9%
- Avg BSR
- #69
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 27%
- Out of stock
- 4.5%
- Avg brand age
- 57 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
29
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- CROSS83%
- Charmngifts8%
- Cross4%
- Qneneam3%
- MengRan2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -22.6% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 1.8×
Top cross pen refill search terms
- cross pen refill20K/yr
- cross ballpoint pen refill6K/yr
- cross pen refills6K/yr
- cross rollerball refill5K/yr
- cross refills for ballpoint pens4K/yr
- cross gel rolling ball refill 0.7mm black 85232K/yr
- cross refill3K/yr
- cross 8523 refill black 0.7mm2K/yr
- cross gel rolling ball refill1K/yr
- cross pen refill 85231K/yr
Top cross pen refill products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cross 8523-2 Original Refill for Rollerball Gel Ink Cartridges Compatible with a variety of Cross Rollerball Gel Pens Black (Pack of 2)
CROSS£6.344.6★4,997 rev
Cross Ballpoint Refill Medium Black 2 per card (8513-2)
CROSS£6.034.6★16,824 rev
Black Ballpoint Pen Refills Medium 10 Pack | Cross 8513 Compatible Refill
Charmngifts£4.664.4★2,595 rev
Cross 8514-2 Original Refill for Ballpoint Pen Fine Point Suitable for most Cross Ballpoint Pens 2 Pack Black
CROSS£6.614.3★4,737 rev
Cross 8523 Original Refill for Gel Ink Rollerball Pen Medium Point Suitable For Selectip Pens 1 Pack Black
CROSS£4.644.5★5,957 rev
Newest
by launch date
5 Pack Pen Refills Medium Black Roller Pointe Metal Medium Refills 11.6cm Compatible with Cross 8513 Ballpoint Pens Black Ink Replacement Cartridges Quick Drying Office and Personal Use
Qneneam£5.2735 rev
MengRan 4.5 Ballpoint Ink Pen Refills for Twist Pens Black 10Pcs
MengRan£4.601,197 rev
Black Ballpoint Pen Refills Medium 10 Pack | Cross 8513 Compatible Refill
Charmngifts£4.662,595 rev
Cross 8513 Original Refill for Ballpoint Pen Medium Point Suitable For Most Cross Ballpoint Pens 1 Pack Black
Cross£4.2016,824 rev
Cross Medium Ballpoint Pen Refill - Black (Pack of 3)
CROSS£9.24151 rev
Trending
90-day click momentum5 Pack Pen Refills Medium Black Roller Pointe Metal Medium Refills 11.6cm Compatible with Cross 8513 Ballpoint Pens Black Ink Replacement Cartridges Quick Drying Office and Personal Use
Qneneam£5.274.7★
Cross 8513 Original Refill for Ballpoint Pen Medium Point Suitable For Most Cross Ballpoint Pens 1 Pack Black
Cross£4.204.6★
MengRan 4.5 Ballpoint Ink Pen Refills for Twist Pens Black 10Pcs
MengRan£4.604.5★
CROSS 8511-2 Original Standard Refill for Ballpoint Pens Medium Point Suitable for most Ballpoint Pens 2 Pack Blue
CROSS£5.994.5★
Cross Ballpoint Refill Medium Black 2 per card (8513-2)
CROSS£6.034.6★
What buyers say about cross pen refill
What buyers praise and complain about, mined from review topics.What buyers love
“Fits perfectly”
“Good value”
“Great quality and speedy delivery”
“nice writer, well described refills”
“nice easy flow to write with”
“As expected”
“They last a long time”
“Super writing nibs”
“Works well”
“Good quality ink”
What buyers complain about
“Don't last”
“Not as fine as described”
“Dried up already”
“ink flow is bad: ink comes out faint”
“The ink didn't flew properly and the ball felt coarse and caught”
“when they dry up so quickly I cannot recommend”
“Leaked”
“not a nice flow at all”
“Don't work in my gold cross slimline pen”
“That they don't work”
Top return reasons
Common questions
- Is cross pen refill profitable to sell on Amazon United Kingdom?
- The niche generates £61K/yr across 11 tracked products. 90-day search growth is -22.6%. Flapen's verdict: Skip it (32/100).
- How competitive is the cross pen refill niche?
- 5 brands and 29 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in cross pen refill?
- Top complaints mined from reviews: Durability, Quality-Overall, Drying Time. The return rate is 0.5%.
- When does demand for cross pen refill peak?
- Demand peaks in Jan–Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the cross pen refill niche?
- Listings span £4.20–£9.24; the average listing price is £5.85 (sweet spot $15–$100). The average incumbent carries 5,733 reviews — the moat a new listing must climb.