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Cream Paper

Maybe

An estimated 0.8% of orders come back. But shoppers spend an estimated $48K a year here, so Cream Paper is a Maybe.

Flapen Score
58
58 / 100
Top 9% of 835 Stationery & Office Supplies niches · +11 vs the category median of 47
Market size
£48K/yr26K searches / yr
90-day growth
+1.9%search demand this quarter
Competition
41%top-5 click share · 19 brands · 39 sellers

Flapen Score

Cream Paper against its category

The dotted line is the Stationery & Office Supplies average. Past it, Cream Paper is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cream Paper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cream Paper 26K times last year and spent an estimated £48K. The top 5 brands take 69% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 11.9% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
+1.9%
Conversion, latest week
11.9%
Market size, estimated
£48Ka year
Peak month
November1.3× the quietest month
Top search term
cream paper8K searches a year

02 · Price

A sale here is worth £15.79.

Listings sell for £15.79 on average, from £3.54 to £48.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £15.79 that is £2K to £4K a year per listing.

Average price
£15.79inside the $15 to $100 sweet spot
Price range
£3.54–£48.29
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #105 within Paper. It carries 439 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
56%
Out of stock, average day
0.8%
Average rank
#105in Paper
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
439per listing
Listings tracked
43

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Cream Paper products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

39

Est. top-5 brand share

69%

Top 20: 100%

Est. top-5 click share

41%

Top 20: 82%

Open market

25%

  • Conqueror24%
  • Blake17%
  • Prestige Paper11%
  • JamJar Print10%
  • Clairefontaine7%
  • Hawksbill6%

Demand

Cream Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Cream Paper search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cream paper8K/yr
  • conqueror paper8K/yr
  • cream paper a44K/yr
  • cream a4 paper4K/yr
  • conqueror paper a4 cream2K/yr

Reviews and returns

What reviews say buyers love and hate about Cream Paper

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Paper Quality”
15%of negative reviews mention “Paper Quality”
0.8%of orders come back
“Way smaller than a4 paper”
A buyer, on “Paper Quality”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Cream Paper questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data