crayola washable markers
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.5%90-day search growth — must beat 0% to launch
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad12,435.19avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.70avg listing price — sweet spot $15–$100
Market size
Bad£31K£31K/yr · 45K searches
Price range
Bad£1.80–£15.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, crayola washable markers is a £31K/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
crayola washable markers market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £34K–£40K
- units × avg price
- Conversion rate
- 10.2%
- Avg BSR
- #51
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 50%
- Out of stock
- 0.8%
- Avg brand age
- 36 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
4 falling
Sellers
67
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- CRAYOLA92%
- Efimeso5%
- BIC Kids2%
- Kebuye2%
Demand
Weekly Amazon search volume, last 32 weeks — +3.5% search growth over the last 90 days.Top crayola washable markers search terms
- crayola washable markers19K/yr
- pen sets for kids15K/yr
- crayola washable6K/yr
- kids pen set6K/yr
Top crayola washable markers products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CRAYOLA SuperTips Washable Markers - Assorted Colours (Pack of 24) | Premium Felt Tip Pens That Can Easily Wash Off Skin & Clothing | Ideal for Kids Aged 3+
CRAYOLA£3.374.7★39,414 rev
CRAYOLA Ultra-Clean Washable Markers - Assorted Colours (Pack of 8) | Premium Broadline That Can Easily Wash Off Skin Clothing & Walls Ideal for Kids Aged 3+
CRAYOLA£3.694.7★4,220 rev
CRAYOLA Pastel SuperTips Washable Markers - Assorted Colours (Pack of 20) | Premium Felt Tip Pens That Can Easily Wash Off Skin and Clothing | For Ages 3+
CRAYOLA£3.204.6★4,599 rev
CRAYOLA SuperTips Washable Markers - Assorted Colours (Pack of 12) Premium Felt Tip Pens That Can Easily Wash Off Skin & Clothing Ideal for Kids Aged 3+
CRAYOLA£1.824.7★39,414 rev
Crayola MyFirst Washable Markers - Assorted Colours (Pack of 8) | Easy-Grip Markers Ideal for Toddlers Hands | Ideal for Kids Aged 12+ Months
CRAYOLA£3.064.6★8,427 rev
Newest
by launch date
CRAYOLA SuperTips Washable Markers - Classic & Pastel Colours (Pack of 40) | Premium Felt Tip Pens that Can Easily Wash Off Skin and Clothing | for Ages 3+
CRAYOLA£8.0252 rev
Alcohol Markers Set Alcohol Pens - 80 Colour Dual Tip Marker Set for Adults Kids Art Double Tip Pen Permanent Markers for Drawing Colouring Sketching Graffiti Anime Manga Design with Carrying Case
Kebuye£9.762,978 rev
Efimeso 76 Colouring Pens Felt Tip Pens Brush Pens with Case Dual Tips Coloured Pens Fineliners for Adults Kids Children Colouring Painting Sketching Highlighting Lettering
Efimeso£12.48926 rev
CRAYOLA Pastel SuperTips Washable Markers - Assorted Colours (Pack of 20) | Premium Felt Tip Pens That Can Easily Wash Off Skin and Clothing | For Ages 3+
CRAYOLA£3.204,599 rev
CRAYOLA Pastel SuperTips Washable Markers - Assorted Colours (Pack of 12) Premium Felt Tip Pens That Can Easily Wash Off Skin & Clothing Ideal for Kids Aged 3+
CRAYOLA£1.805,147 rev
Trending
90-day click momentumCRAYOLA SuperTips Washable Markers - Classic & Pastel Colours (Pack of 40) | Premium Felt Tip Pens that Can Easily Wash Off Skin and Clothing | for Ages 3+
CRAYOLA£8.024.8★
Alcohol Markers Set Alcohol Pens - 80 Colour Dual Tip Marker Set for Adults Kids Art Double Tip Pen Permanent Markers for Drawing Colouring Sketching Graffiti Anime Manga Design with Carrying Case
Kebuye£9.764.4★
CRAYOLA SuperTips Washable Markers - Assorted Colours (Pack of 12) Premium Felt Tip Pens That Can Easily Wash Off Skin & Clothing Ideal for Kids Aged 3+
CRAYOLA£1.824.7★
CRAYOLA Inspiration Art Case - 140 Pieces of Colouring Fun! | Includes Crayons Markers Pencils & Paper | Ideal for Kids Aged 5+
CRAYOLA£15.284.8★
BIC Kids Magic Felt Pens - Washable Kids Colouring Pens - Erasable Ink with Two Erasers Included - 12 Pack
BIC Kids£2.654.6★
What buyers say about crayola washable markers
What buyers praise and complain about, mined from review topics.What buyers love
“Colours are good”
“Excellent value”
“I was surprised by the quality of these pens”
“easy to wash”
“keeps the kids entertained for hours”
“Gift”
“Easy to use”
“As described”
“Works great”
“use so they are the perfect size”
What buyers complain about
“not all colours as expected”
“they just weren't as good as they should have been”
“did not work at all”
“So dry immediately after opening”
“Not really washable”
“don't last much hence why I'm giving 4”
“My only minor note is that the box is a bit flimsy”
“Waste of money”
“No black ink”
“there's nothing to grip with”
Top return reasons
Common questions
- Is crayola washable markers profitable to sell on Amazon United Kingdom?
- The niche generates £31K/yr across 16 tracked products. 90-day search growth is +3.5%. Flapen's verdict: Skip it (33/100).
- How competitive is the crayola washable markers niche?
- 4 brands and 67 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in crayola washable markers?
- Top complaints mined from reviews: Color, Quality-Overall, Functionality-Overall. The return rate is 0.2%.
- What does it cost to enter the crayola washable markers niche?
- Listings span £1.80–£15.28; the average listing price is £6.70 (sweet spot $15–$100). The average incumbent carries 12,435 reviews — the moat a new listing must climb.