Skip to content

Collins A5 Diary 2025 Day Per Page

Fail

Prices span $3.64–$10.82, mostly outside the sweet spot, so Collins A5 Diary 2025 Day Per Page is a Fail.

Flapen Score
30
30 / 100
Ranks 763 of 835 Stationery & Office Supplies niches · −17 vs the category median of 47
Market size
£3K/yr11K searches / yr
90-day growth
-23.0%search demand this quarter
Competition
73%top-5 click share · 8 brands · 19 sellers

Flapen Score

Collins A5 Diary 2025 Day Per Page against its category

The dotted line is the Stationery & Office Supplies average. Past it, Collins A5 Diary 2025 Day Per Page is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Collins A5 Diary 2025 Day Per Page market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Collins A5 Diary 2025 Day Per Page 11K times last year and spent an estimated £3K. The top 5 brands take 85% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3K a year.

Searches, last 12 months
11K
Growth, 90 days vs prior 90
-23.0%
Conversion, latest week
3.8%
Market size, estimated
£3Ka year
Peak month
January5.6× the quietest month
Top search term
day diary7K searches a year

02 · Price

A sale here is worth £6.76.

Listings sell for £6.76 on average, from £3.64 to £10.82. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £6.76 that is £0 to £676 a year per listing.

Average price
£6.76under the $15 to $100 sweet spot
Price range
£3.64–£10.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£676
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 42.9% of listings are out of stock. The average listing ranks #62 within Calendars, Planners & Personal Organisers. It carries 853 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
90%
Out of stock, average day
42.9%
Average rank
#62in Calendars, Planners & Personal Organisers
Average rating
4.62 starsAmazon United Kingdom average 4.36 stars
Average reviews
853per listing
Listings tracked
10

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
29 months

Products

Top Collins A5 Diary 2025 Day Per Page products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

£0£146£293£439£5851001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

19

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

10%

  • Collins50%
  • Pinnora13%
  • YHH9%
  • Thboxes6%
  • AbbeyShake6%
  • Star Note5%
  • Open — no brand owns it (2 brands, 10%)

Demand

Collins A5 Diary 2025 Day Per Page search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '25Black Friday '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.6×

Search terms

Top Collins A5 Diary 2025 Day Per Page search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • day diary7K/yr
  • a5 page a day diary5K/yr
  • collins a5 diary 2025 day per page239/yr

Reviews and returns

What reviews say buyers love and hate about Collins A5 Diary 2025 Day Per Page

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Paper Quality33%−0.17

The pages inside were upside down so had to return

Disappointing - paper too thin

the paper is very lightweight and thin and the text indicating the days etc is very light and hard to see

Quality-Overall28%+0.81

Overall build quality is low

How on earth has it made its way through quality control

Poor Quality

Value For Money11%+1.20

Given half way through year could have been priced lower

Very disappointed, especially for the price

Size-Overall11%−0.03

Large Year Ahead

Print Quality11%−0.06

No good been printed wrong no wonder it was cheap

Love

Quality-Overall27%+0.81

Excellent product

Overall it a lovely quality diary

Good quality cover and pages

Advertised Vs Actual Product21%+2.16

Exactly as pictured

Exactly what I needed

As described

Value For Money18%+1.20

Great deal

Great value for money

Good buy

Document Organizing/Classification12%+0.25

Good organizing book to easily access written documentation

Handy organiser the right size, quick delivery

A great addition being a pocket to hold important notes or receipts etc

Size-Overall8%−0.03

Good size

Good size diary

A good size for day to day

Return

0.5% Return rate 71% Fixable by listing

Size-Overall65%█▆▇▇▆▆

Large Year Ahead

Weight Heavy8%▁▃█▄▇▆
Compatibility-Overall4%▄▁▁█▇▁
Quality-Overall4%▁█▁▁▄█

Overall build quality is low

How on earth has it made its way through quality control

Poor Quality

Functionality-Overall3%▃▁█▁▁▁

FAQ

Common Collins A5 Diary 2025 Day Per Page questions

Answered from the same tracked data.