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collins a5 diary 2023 day per page

Skip it

Prices mostly outside the sweet spot ($3.28–$11.52) — this niche doesn't clear our bar today.

Market size 35Growth 21Conversion 39Competition 71Returns 98Price range 0Avg price 18Brand share 62Review moat 71Quality gap 33

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good648.13

avg incumbent reviews — the moat a new listing must climb

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Market size

Okay£169K

£169K/yr · 864K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-8.9%

90-day search growth — must beat 0% to launch

Avg price

Bad£6.35

avg listing price — sweet spot $15–$100

Price range

Bad£3.28–£11.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, collins a5 diary 2023 day per page is a £169K/yr Amazon United Kingdom market (864K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 47/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

collins a5 diary 2023 day per page market data

Units sold / yr
25K–30K
avg 100–250/product
Revenue / yr
£159K–£191K
units × avg price
Conversion rate
3.1%
Avg BSR
#41
Page quality
0%
Prime
100%
Sponsored
81%
Out of stock
28.2%
Avg brand age
38 months
Avg seller age
184 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

30

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

42%

Top 20: 84%

Open market

27%

  • Collins36%
  • G4GADGET10%
  • Zhswlp8%
  • Lonely Oak7%
  • Pinnora6%
  • Mljtoyo6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.9% search growth over the last 90 days.
50K30KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.4×

Top collins a5 diary 2023 day per page search terms

  • diary571K/yr
  • diaries83K/yr
  • a5 diary57K/yr
  • dairy37K/yr
  • work diary26K/yr
  • diary a514K/yr
  • week to view diary13K/yr
  • diary week to view11K/yr
  • diarys8K/yr
  • disry5K/yr
All search terms

Top collins a5 diary 2023 day per page products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£8K10%£17K15%£25K20%£34K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about collins a5 diary 2023 day per page

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Brilliant quality”

Value For Money21%

“Great deal”

Advertised Vs Actual Product17%

“Exactly as pictured”

Document Organizing/Classification14%

“Great diary with loads of space for organising”

Size-Overall6%

“Good size”

Paper Quality5%

“Nice paper”

Ease Of Use4%

“Easy to use”

Writing Experience3%

“Big enough to write in”

Design-Overall1%

“Well made, clear layout and attractive design”

Color1%

“Good size and pretty colour”

What buyers complain about

Quality-Overall21%

“Not as High quality as previous years”

Paper Quality18%

“Cheap paper diary in a plastic sleeve, no ribbon”

Advertised Vs Actual Product12%

“Not as described”

Print Quality10%

“March has some double printing as well”

Size-Overall10%

“larger then expected or even quoted”

Value For Money7%

“Waste of money”

Adhesion/Stickiness2%

“sticky is the downside”

Error Warning Accuracy2%

“maybe a printing error”

Durability2%

“Missing a month”

Design-Overall2%

“As these arent cheap I deducted two stars for this as it really is annoying and badly planned”

Top return reasons

Size-Overall48%
Quality-Overall11%
Advertised Vs Actual Product7%
Paper Quality4%
Functionality-Overall3%
Color3%
Weight Heavy2%
Material Quality2%
Thin2%
Compatibility-Overall2%

Common questions

Is collins a5 diary 2023 day per page profitable to sell on Amazon United Kingdom?
The niche generates £169K/yr across 32 tracked products. 7 of 8 products launched in the last 360 days are still selling. 90-day search growth is -8.9%. Flapen's verdict: Skip it (47/100).
How competitive is the collins a5 diary 2023 day per page niche?
17 brands and 30 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in collins a5 diary 2023 day per page?
Top complaints mined from reviews: Quality-Overall, Paper Quality, Advertised Vs Actual Product. The return rate is 0.5%.
When does demand for collins a5 diary 2023 day per page peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 3.4× the quietest.
What does it cost to enter the collins a5 diary 2023 day per page niche?
Listings span £3.28–£11.52; the average listing price is £6.35 (sweet spot $15–$100). The average incumbent carries 648 reviews — the moat a new listing must climb.