clipboard folder
Skip itPrices mostly outside the sweet spot ($1.91–$16.50) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,558.58avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£8.42avg listing price — sweet spot $15–$100
Market size
Bad£75K£75K/yr · 167K searches
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Price range
Bad£1.91–£16.50cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, clipboard folder is a £75K/yr Amazon United Kingdom market (167K searches/yr). The top 5 brands hold 59% of demand. Verdict: Skip it — 47/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
clipboard folder market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- £84K–£105K
- units × avg price
- Conversion rate
- 5.3%
- Avg BSR
- #58
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 3.6%
- Avg brand age
- 43 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
76
Top-5 brand share
59%
Top 20: 99%
Top-5 click share
47%
Top 20: 85%
Open market
35%
- ASelected23%
- Amazon Basics14%
- RAPESCO7%
- FRETONBA7%
- DMFLY7%
- Piasoenc6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top clipboard folder search terms
- clipboard with storage55K/yr
- clipboard folder40K/yr
- a4 clipboard folder20K/yr
- clip board with storage15K/yr
- clipboard with cover13K/yr
- a4 clipboard with storage9K/yr
- storage clipboard6K/yr
- clipboard folder a4 with storage6K/yr
- clip board folder a44K/yr
Top clipboard folder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Plastic Storage Clipboard Black 2-Pack
Amazon Basics£4.834.6★2,327 rev
ASelected Clipboard with Storage A4 Clipboard with Pen Holder Plastic Clipboards with Compartment Heavy Duty Storage Box Folder for School Office Medical Personnel Side-Opening (Black)
ASelected£6.664.5★156 rev
ASelected Clipboard with Storage A4 Clipboard with Pen Holder Plastic Clipboards with Compartment Heavy Duty Storage Box Folder for School Office Medical Personnel Side-Opening (Pink)
ASelected£6.454.7★19 rev
Rapesco VFDCB0B3 Foldover Clipboard with Pocket A4+ Black
RAPESCO£3.064.3★8,385 rev
DMFLY Clipboard with Storage Heavy Duty Clip Boards with Pen Holder A4 Plastic Clipboards with Compartment Holds 6+ Pencils and 200+ Sheets Strong Clipboards with Low Profile Clip Great for Work
DMFLY£8.574.6★928 rev
Newest
by launch date
A4 Clipboard Folder with Cover PU Leather Conference Folder for Legal Pad
Hemiks£9.00195 rev
Thboxes 4 Pack Clipboard Folder A4 Foldover Clipboard with Cover
Thboxes£10.24179 rev
ASelected Clipboard with Storage A4 Clipboard with Pen Holder Plastic Clipboards with Compartment Heavy Duty Storage Box Folder for School Office Medical Personnel Side-Opening (Pink)
ASelected£6.4519 rev
ASelected Clipboard with Storage A4 Clipboard with Pen Holder Plastic Clipboards with Compartment Heavy Duty Storage Box Folder for School Office Medical Personnel Side-Opening (Blue)
ASelected£6.6817 rev
ASelected Clip Boards A4 with Cover Pack of 4 Black Folding Clipboard A4 Foldover ClipBoard Folder with Cover File Document Organiser for Nurses School Office Business Supply
ASelected£8.2520 rev
Trending
90-day click momentum
SECO A4 PVC Clipboard| Blue | Document Holder
SECO£2.624.4★
Seco Foldover Clipboard A4+ - Red
SECO£3.244.4★
ASelected Clip Boards A4 with Cover Pack of 4 Black Folding Clipboard A4 Foldover ClipBoard Folder with Cover File Document Organiser for Nurses School Office Business Supply
ASelected£8.253.8★
A4 Clipboard Folder with Cover PU Leather Conference Folder for Legal Pad
Hemiks£9.004.6★
ASelected Clipboard with Storage A4 Clipboard with Pen Holder Plastic Clipboards with Compartment Heavy Duty Storage Box Folder for School Office Medical Personnel Side-Opening (Pink)
ASelected£6.454.7★
What buyers say about clipboard folder
What buyers praise and complain about, mined from review topics.What buyers love
“Brilliant value for money excellent quality arrived on time”
“Good buy”
“sturdy”
“It performs as it should”
“It's easy to use”
“Holds a decent amount of paper”
“Plenty of room to store papers, pens”
“Other than that, it's a simple and practical way to organise drawings and notes”
“Durable”
“Awesome design”
What buyers complain about
“Very poor quality folders started ripping apart after 3 weeks of usage already”
“may break easily”
“Compartment lid on the bottom snapped off within 2 days”
“Fitted wrong”
“Works as i wanted however is bulkier than I expected”
“Broke apart after 8 weeks use”
“expensive”
“Cumbersome”
“Clipboard is neither pvc of heavy duty”
“Clip is broken on one of the folders”
Top return reasons
Common questions
- Is clipboard folder profitable to sell on Amazon United Kingdom?
- The niche generates £75K/yr across 36 tracked products. 90-day search growth is -11.1%. Flapen's verdict: Skip it (47/100).
- How competitive is the clipboard folder niche?
- 21 brands and 76 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in clipboard folder?
- Top complaints mined from reviews: Quality-Overall, Strength, Compartment. The return rate is 0.5%.
- When does demand for clipboard folder peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the clipboard folder niche?
- Listings span £1.91–£16.50; the average listing price is £8.42 (sweet spot $15–$100). The average incumbent carries 1,559 reviews — the moat a new listing must climb.