christmas planner
Skip itPrices mostly outside the sweet spot ($5.19–$14.03) — this niche doesn't clear our bar today.
Growth
Incredible+213.9%90-day search growth — must beat 0% to launch
Review moat
Great405.38avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.88avg listing price — sweet spot $15–$100
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Competition
Bad82%top-5 click share — a locked-up shelf
Brand share
Bad96%top-5 brand share — brand-locked demand
Market size
Bad£8K£8K/yr · 44K searches
Price range
Bad£5.19–£14.03cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, christmas planner is a £8K/yr Amazon United Kingdom market (44K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
christmas planner market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- £10K–£12K
- units × avg price
- Conversion rate
- 1.9%
- Avg BSR
- #664
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 63%
- Out of stock
- 25.6%
- Avg brand age
- 34 months
- Avg seller age
- 209 days
Competition & brand share
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 flat
Sellers
19
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
0%
- Perfect PLANNER company27%
- Rachel Ellen Designs Ltd23%
- Templatables21%
- Wrendale Designs14%
- joeji's Kitchen11%
- KIFZM4%
Demand & seasonality
Weekly Amazon search volume, last 89 weeks — +213.9% search growth over the last 90 days.Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 40.1×
Top christmas planner products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Christmas Planner/Organiser A5 Hardcover Notebook - Perfect for Budgeting - Weekly Countdown with Shopping List - Daily Meal Planner - 120 GSM FSC Paper | Perfect Planner Company (Pine)
Perfect PLANNER company£12.094.6★64 rev
Christmas Planner - Holiday Checklist To Do List Budget Food Menu & Shopping List for Xmas
Templatables£8.113.8★29 rev
Rachel Ellen Christmas Pad Organiser
Rachel Ellen Designs Ltd£5.863.9★9 rev
Christmas Planner Organiser 2026 A5 - Joejis Kitchen Gift Budget Journal Book
joeji's Kitchen£9.754.6★416 rev
Rachel Ellen A5 Christmas Organiser Book - 5 Year Planner
Rachel Ellen Designs Ltd£12.504.6★1,308 rev
Newest
by launch date
A5 Christmas Sticky Notebook 9 Pads of Decorated Sticky Notes and a Handy Notebook Self-Stick Note Pads Teacher Appreciation Gift Writing Memo Pads School Office Supplies and Daily Life Organization
KIFZM£5.1949 rev
Christmas Planner - Holiday Checklist To Do List Budget Food Menu & Shopping List for Xmas
Templatables£8.1129 rev
Wrendale Designs by Hannah Dale - Rockin Robin - Christmas Planner - 210mm by 170mm
Wrendale Designs£14.03684 rev
Christmas Planner/Organiser A5 Hardcover Notebook - Perfect for Budgeting - Weekly Countdown with Shopping List - Daily Meal Planner - 120 GSM FSC Paper | Perfect Planner Company (Pine)
Perfect PLANNER company£12.0964 rev
Rachel Ellen Christmas Pad Organiser
Rachel Ellen Designs Ltd£5.869 rev
Trending
90-day click momentumA5 Christmas Sticky Notebook 9 Pads of Decorated Sticky Notes and a Handy Notebook Self-Stick Note Pads Teacher Appreciation Gift Writing Memo Pads School Office Supplies and Daily Life Organization
KIFZM£5.194.7★
Christmas Planner/Organiser A5 Hardcover Notebook - Perfect for Budgeting - Weekly Countdown with Shopping List - Daily Meal Planner - 120 GSM FSC Paper | Perfect Planner Company (Pine)
Perfect PLANNER company£12.094.6★
Rachel Ellen Christmas Pad Organiser
Rachel Ellen Designs Ltd£5.863.9★
Christmas Planner - Holiday Checklist To Do List Budget Food Menu & Shopping List for Xmas
Templatables£8.113.8★
Wrendale Designs by Hannah Dale - All I Want For Christmas - Christmas Planner - 210mm by 170mm
Wrendale Designs£11.494.8★
What buyers say about christmas planner
What buyers praise and complain about, mined from review topics.What buyers love
“Value for money”
“It has a nice design”
“It is excellent quality and sturdy”
“It is excellent quality and sturdy”
“The paper quality feels decent”
“The sticky notes actually stick well”
“the colours are bright without being too over the top”
“The A5 notebook is a good size for keeping on my desk”
What buyers complain about
“Poor quality”
Top return reasons
Common questions
- Is christmas planner profitable to sell on Amazon United Kingdom?
- The niche generates £8K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +213.9%. Flapen's verdict: Skip it (38/100).
- How competitive is the christmas planner niche?
- 6 brands and 19 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in christmas planner?
- Top complaints mined from reviews: Quality-Overall. The return rate is 2.1%.
- When does demand for christmas planner peak?
- Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 40.1× the quietest.
- What does it cost to enter the christmas planner niche?
- Listings span £5.19–£14.03; the average listing price is £9.88 (sweet spot $15–$100). The average incumbent carries 405 reviews — the moat a new listing must climb.