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Christmas Party Bags

Fail

Prices span $3.77–$6.28, mostly outside the sweet spot, so Christmas Party Bags is a Fail.

Flapen Score
34
34 / 100
Ranks 712 of 835 Stationery & Office Supplies niches · −13 vs the category median of 47
Market size
£26K/yr154K searches / yr
90-day growth
-45.6%search demand this quarter
Competition
69%top-5 click share · 8 brands · 9 sellers

Flapen Score

Christmas Party Bags against its category

The dotted line is the Stationery & Office Supplies average. Past it, Christmas Party Bags is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Party Bags market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Christmas Party Bags 154K times last year and spent an estimated £26K. The top 5 brands take 85% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -45.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
154K
Growth, 90 days vs prior 90
-45.6%
Conversion, latest week
3.5%
Market size, estimated
£26Ka year
Peak month
December347.6× the quietest month
Top search term
christmas party bags47K searches a year

02 · Price

A sale here is worth £4.98.

Listings sell for £4.98 on average, from £3.77 to £6.28. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £4.98 that is £498 to £1K a year per listing.

Average price
£4.98under the $15 to $100 sweet spot
Price range
£3.77–£6.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£498–£1K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 32.3% of listings are out of stock. The average listing ranks #2,069 within Envelopes & Mailing Supplies. It carries 102 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
32.3%
Average rank
#2,069in Envelopes & Mailing Supplies
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
102per listing
Listings tracked
9

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Christmas Party Bags products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£11K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

9

Est. top-5 brand share

85%

Top 20: 100%

Est. top-5 click share

69%

Top 20: 100%

Open market

15%

  • DECHISY25%
  • AUERVO22%
  • HONGP12%
  • Kaiperala10%
  • REALIKE8%
  • benpen8%
  • Open — no brand owns it (2 brands, 15%)

Demand

Christmas Party Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepOctNovDecJanFebJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 347.6×

Search terms

Top Christmas Party Bags search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • christmas party bags47K/yr
  • small xmas gift bags21K/yr
  • small christmas bags17K/yr
  • mini christmas gift bags12K/yr
  • mini xmas gift bags5K/yr
  • christmas party bag6K/yr
  • christmas bags small9K/yr
  • mini christmas bags5K/yr
  • xmas party bags4K/yr
  • xmas gift bags small7K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Party Bags

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Gifting Purpose”
50%of negative reviews mention “Thickness”
1.1%of orders come back
“very thin”
A buyer, on “Thickness”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

FAQ

Common Christmas Party Bags questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data