Is christmas drawstring gift bags profitable to sell on Amazon United Kingdom?

The niche generates £121K/yr across 20 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -39.5%. Flapen's verdict: Skip it (45/100).

How competitive is the christmas drawstring gift bags niche?

15 brands and 18 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 74% of demand.

What do buyers complain about in christmas drawstring gift bags?

Top complaints mined from reviews: Size-Overall. The return rate is 0.5%.

When does demand for christmas drawstring gift bags peak?

Demand peaks in Nov–Dec; the busiest month runs 164.5× the quietest.

What does it cost to enter the christmas drawstring gift bags niche?

Listings span £4.47–£17.58; the average listing price is £9.23 (sweet spot $15–$100). The average incumbent carries 375 reviews — the moat a new listing must climb.

christmas drawstring gift bags

Skip it

Soft demand (-39.5% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Review moat

Great374.7

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay£121K

£121K/yr · 229K searches

Avg price

Okay£9.23

avg listing price — sweet spot $15–$100

Price range

Bad£4.47–£17.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-39.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, christmas drawstring gift bags is a £121K/yr Amazon United Kingdom market (229K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

christmas drawstring gift bags market data

Units sold / yr: 15K–20K; avg 100–250/product
Revenue / yr: £138K–£185K; units × avg price
Conversion rate: 5.7%
Avg BSR: #1,717
Page quality: 0%
Prime: 100%
Sponsored: 95%
Out of stock: 32.8%
Avg brand age: 26 months
Avg seller age: 209 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 rising

Sellers

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

50%

Top 20: 100%

Open market

26%

Aisszhao48%
COSORO8%
ZHNERY5%
Topeedy4%
Candcamp4%
DOJoykey4%

Demand & seasonality

Weekly Amazon search volume, last 89 weeks — -39.5% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 164.5×

Open Trend

Top christmas drawstring gift bags search terms

gift wrap bags21K/yr -38.7%2.1% conv.
wrapping bags for presents39K/yr -30.6%6.3% conv.
gift wrapping bags8K/yr -36.7%3.1% conv.
christmas drawstring bags19K/yr -21.3%1.5% conv.
christmas drawstring gift bags55K/yr -47.8%0.5% conv.
drawstring christmas gift bags37K/yr -47.4%0.9% conv.
christmas wrapping bags with drawstring21K/yr -47.4%0.0% conv.
drawstring christmas bags8K/yr -77.4%11.5% conv.
wonder wrap christmas bags21K/yr -95.8%0.0% conv.

All search terms

Top christmas drawstring gift bags products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

25 Pack Solid Color Foil Gift Bag Multipack Drawstring Gift Bags 6 Color Shimmer Wrapping Bags Jumbo Xmas Bag Reusable Large Christmas Foil BagsGift Wrapping Bagfor Presents Birthday Wedding Party

Aisszhao£11.124.6★63 rev

12 Pack Solid Color Foil Gift Bag Multipack Drawstring Gift Bags 6 Color Shimmer Wrapping Bags Jumbo Xmas Bag Reusable Large Christmas Foil BagsGift Wrapping Bagfor Presents Birthday Wedding Party

Aisszhao£7.134.6★742 rev

12 Pack Solid Color Foil Gift Bag Multipack Drawstring Gift Bags 8 Color Shimmer Wrapping Bags Jumbo Xmas Bag Reusable Large Christmas Foil BagsGift Wrapping Bagfor Presents Birthday Wedding Party

Aisszhao£6.004.7★319 rev

24 Pack Foil Gift Bags Drawstring Solid Color Present Wrapping Bags 6 Color Shimmer Multipack Wrapping Bag Jumbo Christmas Bag Reusable Large Xmas Gift Bagfor Presents Birthday Wedding Party

Aisszhao£11.024.7★319 rev

18 Pack Foil Gift Bags Drawstring Gift Bags Multipack 7 Solid Colors Shimmer Birthday Bag Large Christmas Sacks Reusable Jumbo Xmas Bag Gift Wrapping Bag for Presents Wedding Birthday Christmas Party

COSORO£8.284.5★87 rev

Newest

by launch date

12 Pack Solid Color Foil Gift Bag Multipack Drawstring Gift Bags 8 Color Shimmer Wrapping Bags Jumbo Xmas Bag Reusable Large Christmas Foil BagsGift Wrapping Bagfor Presents Birthday Wedding Party

Aisszhao£6.00319 rev

4mo ago

12Pcs Solid Color Foil Gift Bag Multipack Drawstring Gift Bags

FENGfxcgs£6.242 rev

7mo ago

Christmas Drawstring Gift Wrapping Bags 30 Pieces Various Sizes Reusable Gift Wrapping Bag with Ropes for Christmas Party

ZHNERY£7.6837 rev

10mo ago

Christmas Bags 20pcs Christmas Drawstring Gift Bags Multipack Goody Bag Gift Wrapping Drawstring Gifts for Presents Decorations

Rthynti£8.498 rev

11mo ago

18 Pack Foil Gift Bags Drawstring Gift Bags Multipack 7 Solid Colors Shimmer Birthday Bag Large Christmas Sacks Reusable Jumbo Xmas Bag Gift Wrapping Bag for Presents Wedding Birthday Christmas Party

COSORO£8.2887 rev

11mo ago

What buyers say about christmas drawstring gift bags

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall28%

“Great Quality Bags”

Ease Of Use16%

“Very easy to use”

Size-Overall12%

“I love all various sizes + they're so easy to use”

Gifting Purpose10%

“Wonderful way to package gifts”

Value For Money9%

“good bags, and good price”

Color9%

“Excellent colours”

Recycle/Reuse6%

“can be reused if not split when opened my grandkids are quite good I get maybe 6 out of 10 back to reuse”

Joint Pain3%

“Easy for me with arthritis”

Advertised Vs Actual Product3%

“Did the job”

Strength2%

“not flimsy”

What buyers complain about

Size-Overall100%

“A tad small”

Top return reasons

Size-Overall89%

Eco Friendliness11%

Common questions

Is christmas drawstring gift bags profitable to sell on Amazon United Kingdom?: The niche generates £121K/yr across 20 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -39.5%. Flapen's verdict: Skip it (45/100).
How competitive is the christmas drawstring gift bags niche?: 15 brands and 18 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 74% of demand.
What do buyers complain about in christmas drawstring gift bags?: Top complaints mined from reviews: Size-Overall. The return rate is 0.5%.
When does demand for christmas drawstring gift bags peak?: Demand peaks in Nov–Dec; the busiest month runs 164.5× the quietest.
What does it cost to enter the christmas drawstring gift bags niche?: Listings span £4.47–£17.58; the average listing price is £9.23 (sweet spot $15–$100). The average incumbent carries 375 reviews — the moat a new listing must climb.