Chalk Pens
MaybeBuyers convert on 16.7% of searches. But products sell for $7.69 on average, outside the sweet spot, so Chalk Pens is a Maybe.
- Flapen Score
- 62 / 100Top 3% of 835 Stationery & Office Supplies niches · +15 vs the category median of 4762
- Market size
- £841K/yr653K searches / yr
- 90-day growth
- +1.4%search demand this quarter
- Competition
- 40%top-5 click share · 22 brands · 42 sellers
Flapen Score
Chalk Pens against its category
The dotted line is the Stationery & Office Supplies average. Past it, Chalk Pens is stronger. Inside it, weaker.
Market
The Chalk Pens market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Chalk Pens 653K times last year and spent an estimated £841K. The top 5 brands take 65% of clicks. Demand peaks in Nov–Dec. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
16.7% of searches ended in a purchase last week.
Shoppers searched for this 653K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.7% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £841K a year.
- Searches, last 12 months
- 653K
- Growth, 90 days vs prior 90
- +1.4%
- Conversion, latest week
- 16.7%
- Market size, estimated
- £841Ka year
- Peak month
- November2.1× the quietest month
- Top search term
- chalk pens392K searches a year
02 · Price
A sale here is worth £7.69.
Listings sell for £7.69 on average, from £2.94 to £19.61. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At £7.69 that is £19K to £23K a year per listing.
- Average price
- £7.69under the $15 to $100 sweet spot
- Price range
- £2.94–£19.61
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £19K–£23K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #70 within Pens, Pencils & Writing Supplies. It carries 5,791 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 1.9%
- Average rank
- #70in Pens, Pencils & Writing Supplies
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,791per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 3 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Chalk Pens products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Liquid Chalk Pens - Dry Erase Marker Pens - Chalk Pens for Chalkboards Signs Windows Blackboard Glass Reversible Tip (8 Pack) (Multicolored 6mm)
- Price
- £7.28
- Rating
- 4.4/5
- Reviews
- 44,007
- Age
- 7y ago
STATIONERY ISLAND Chalk Pens for Blackboard Liquid Chalk Markers for Chalkboard Glass Window Drawing 3mm 8 Colours
- Price
- £5.38
- Rating
- 4.4/5
- Reviews
- 12,859
- Age
- 11y ago
YUNAI Liquid Chalk Pens for Blackboards 9PCS Chalk Markers Wipeable for Chalkboard and Glass Fine Tip Neon Color Chalkboard Pens for Menu Board Window Signs Drawing Writing
- Price
- £3.49
- Rating
- 4.3/5
- Reviews
- 965
- Age
- 2y ago
WINSONS Chalk Pens 16 Colours Non-Toxic Eraserble Markers 6mm Round Tip
- Price
- £9.47
- Rating
- 4.5/5
- Reviews
- 310
- Age
- 1y ago
Chalky Crown - Chalk Pens - Liquid Chalk Markers - Dry Erase Chalk Pen for Chalkboards Signs Windows Blackboard & More - 5 Pack White 6 mm
- Price
- £4.96
- Rating
- 4.4/5
- Reviews
- 44,007
- Age
- 7y ago
Trending
90-day click momentum
LINOSK White Liquid Chalk Pens 3 Tip Sizes (1mm/3mm/6mm Reversible) Easy Wipe for Blackboard Glass Window Includes 45 Black Labels for School Christmas & Home Organisation
- Price
- £7.53
- Rating
- 4.4/5
- Reviews
- 36
- Age
- 4mo ago
Thboxes Liquid Chalk Pens 12 Colours 3 mm Wipeable Markers
- Price
- £6.79
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 6mo ago
Chalky Crown - Chalk Pens - Liquid Chalk Markers - Dry Erase Chalk Pen for Chalkboards Signs Windows Blackboard & More - 5 Pack White 6 mm
- Price
- £4.96
- Rating
- 4.4/5
- Reviews
- 44,007
- Age
- 7y ago
Hueritfly White Liquid Chalk pens - 6 Pack Non-Toxic & Dust-Free Chalk Pens for Windows and Glass Blackboards Whiteboards Bright Colors Markers for Back to School
- Price
- £7.29
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 10mo ago
WINSONS Chalk Pens 16 Colours Non-Toxic Eraserble Markers 6mm Round Tip
- Price
- £9.47
- Rating
- 4.5/5
- Reviews
- 310
- Age
- 1y ago
Newest
by launch dateLINOSK White Liquid Chalk Pens 3 Tip Sizes (1mm/3mm/6mm Reversible) Easy Wipe for Blackboard Glass Window Includes 45 Black Labels for School Christmas & Home Organisation
- Price
- £7.53
- Rating
- 4.4/5
- Reviews
- 36
- Age
- 4mo ago
Thboxes Liquid Chalk Pens 12 Colours 3 mm Wipeable Markers
- Price
- £6.79
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 6mo ago
Hueritfly White Liquid Chalk pens - 6 Pack Non-Toxic & Dust-Free Chalk Pens for Windows and Glass Blackboards Whiteboards Bright Colors Markers for Back to School
- Price
- £7.29
- Rating
- 4.5/5
- Reviews
- 74
- Age
- 10mo ago
WINSONS Chalk Pens 16 Colours Non-Toxic Eraserble Markers 6mm Round Tip
- Price
- £9.47
- Rating
- 4.5/5
- Reviews
- 310
- Age
- 1y ago
Thboxes Liquid Chalk Pens 12 Colours 6 mm Wipeable Markers
- Price
- £7.09
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 rising
Sellers
42
Top-5 brand share
65%
Top 20: 99%
Top-5 click share
40%
Top 20: 86%
Open market
29%
- STATIONERY ISLAND18%
- Chalky Crown16%
- Chalkola16%
- YUNAI8%
- WINSONS7%
- Maqhpu6%
Demand
Chalk Pens search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Chalk Pens search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- chalk pens392K/yr
- chalk pens for blackboards65K/yr
- chalk markers44K/yr
- liquid chalk pens32K/yr
- chalkboard pens25K/yr
- blackboard pens21K/yr
- chalk board pen15K/yr
- chalk board pens12K/yr
- liquid chalk markers11K/yr
- chalk marker pens10K/yr
Reviews and returns
What reviews say buyers love and hate about Chalk Pens
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
None of the pens work
Doesnt work
no works well
Sometimes the tips don't want to work so you have to turn them around
Found it difficult to keep the flow of the chalk in the tip
The tip snapped straight off the medium sized one so I cant use it
the writing smudges off
it doesnt flow constantly when writing
Not great takes a good few times to show up the writing
Difficult to clean
Very difficult to clean off the board
Unable to wipe off my board
unfortunately the quality isnt very good they are watery
Complete rubbish
Not very good quality
Love
Bright colours
variety of colours
The colours look vibrant
Excellent product
Excellent high quality pens
These chalk pens are really good overall
Smooth writing experience
Easy to write with
writes really well
As described
Just what I needed
Did the job
Easy to write with
Easy to use
easy to apply
Return
0.4% Return rate 19% Fixable by listing
None of the pens work
Doesnt work
no works well
the writing smudges off
it doesnt flow constantly when writing
Not great takes a good few times to show up the writing
unfortunately the quality isnt very good they are watery
Complete rubbish
Not very good quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chalk Pens questions
Answered from the same tracked data.