Certificate Folder
FailShoppers spend only $69K a year here, so Certificate Folder is a Fail.
- Flapen Score
- 45 / 100Ranks 455 of 835 Stationery & Office Supplies niches · −2 vs the category median of 4745
- Market size
- £69K/yr192K searches / yr
- 90-day growth
- -4.0%search demand this quarter
- Competition
- 43%top-5 click share · 17 brands · 62 sellers
Flapen Score
Certificate Folder against its category
The dotted line is the Stationery & Office Supplies average. Past it, Certificate Folder is stronger. Inside it, weaker.
Market
The Certificate Folder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Certificate Folder 192K times last year and spent an estimated £69K. The top 5 brands take 70% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
3.4% of searches ended in a purchase last week.
Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.
- Searches, last 12 months
- 192K
- Growth, 90 days vs prior 90
- -4.0%
- Conversion, latest week
- 3.4%
- Market size, estimated
- £69Ka year
- Peak month
- July1.8× the quietest month
- Top search term
- certificate folder64K searches a year
02 · Price
A sale here is worth £10.77.
Listings sell for £10.77 on average, from £1.99 to £18.19. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £10.77 that is £1K to £3K a year per listing.
- Average price
- £10.77under the $15 to $100 sweet spot
- Price range
- £1.99–£18.19
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #23 within Office Supplies. It carries 1,826 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 86%
- Out of stock, average day
- 8.2%
- Average rank
- #23in Office Supplies
- Average rating
- 4.52 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,826per listing
- Listings tracked
- 36
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Certificate Folder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
JEFURE A4 Display Folder 1 Pc 40 Pockets Black
- Price
- £5.72
- Rating
- 4.2/5
- Reviews
- 97
- Age
- 1y ago

A4 Presentation Display Book PU Leather Document Folder with 30 Pockets
- Price
- £12.55
- Rating
- 4.3/5
- Reviews
- 62
- Age
- 1y ago

A4 20 Pocket Display Book Presentation Folder Portfolio (40 Views) Project Book Certificate Folder Plastic Wallets (1 Book)
- Price
- £4.39
- Rating
- 4.6/5
- Reviews
- 3,625
- Age
- 10y ago

Leathario Portfolio Folder A4 Conference Folder with Notepad Vegan Leather Travel Document Holder with Pockets for Tablets Notepads Files Document Organiser Office Supplies
- Price
- £15.87
- Rating
- 4.6/5
- Reviews
- 9,483
- Age
- 4y ago

Thboxes A4 Display Folders 60 Pockets A4 Display Book Folder with Stickers
- Price
- £6.96
- Rating
- 4.1/5
- Reviews
- 55
- Age
- 7mo ago
Trending
90-day click momentum
Thboxes A4 Display Folders 60 Pockets A4 Display Book Folder with Stickers
- Price
- £6.96
- Rating
- 4.1/5
- Reviews
- 55
- Age
- 7mo ago

Exacompta - Ref 8822E - Semi-Rigid PP Display Book - Suitable for A4 Documents Wipeable Cover 500 Micron Polypropylene 20 Pockets 40 Viewing Pages - Blue Cover
- Price
- £3.46
- Rating
- 4.6/5
- Reviews
- 7,208
- Age
- 6y ago

Q-Connect Polypropylene Display Book 40 Pocket Blue KF01259
- Price
- £1.99
- Rating
- 4.6/5
- Reviews
- 236
- Age
- 19y ago

Exacompta - Ref 88226E - Semi-Rigid PP Display Book - Suitable for A4 Documents Wipeable Cover 500 Micron Polypropylene 20 Pockets 40 Viewing Pages - Purple Cover
- Price
- £3.21
- Rating
- 4.6/5
- Reviews
- 7,208
- Age
- 6y ago

A4 Presentation Display Book PU Leather Document Folder with 30 Pockets
- Price
- £12.55
- Rating
- 4.3/5
- Reviews
- 62
- Age
- 1y ago
Newest
by launch date
Thboxes A4 Display Folders 60 Pockets A4 Display Book Folder with Stickers
- Price
- £6.96
- Rating
- 4.1/5
- Reviews
- 55
- Age
- 7mo ago

A4 Presentation Display Book PU Leather Document Folder with 30 Pockets
- Price
- £12.55
- Rating
- 4.3/5
- Reviews
- 62
- Age
- 1y ago

NEWYES A4 Display Folder with 30 Pockets (Holds 60 Pages) - Premium Faux Leather Presentation Portfolio Binder for Certificates Interviews & Business Water-Repellent Document Organiser Black
- Price
- £15.46
- Rating
- 4.7/5
- Reviews
- 92
- Age
- 1y ago

A4 Clipboard Folder with Cover PU Leather Conference Folder for Legal Pad
- Price
- £9.00
- Rating
- 4.6/5
- Reviews
- 195
- Age
- 1y ago

JEFURE A4 Display Folder 1 Pc 40 Pockets Black
- Price
- £5.72
- Rating
- 4.2/5
- Reviews
- 97
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
62
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
43%
Top 20: 83%
Open market
23%
- Thboxes18%
- ARPAN18%
- JEFURE15%
- Habercrafts10%
- Leathario9%
- Exacompta7%
Demand
Certificate Folder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Certificate Folder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- certificate folder64K/yr
- portfolio folder a443K/yr
- a4 portfolio folder24K/yr
- portfolio folder17K/yr
- certificate holder15K/yr
- record of achievement folder9K/yr
- a4 certificate folder7K/yr
- certificate folder a46K/yr
- certificate folders4K/yr
- portfolio book3K/yr
Reviews and returns
What reviews say buyers love and hate about Certificate Folder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Awful inserts
Complete trash
Low quality
Its pretty flimsy
Flimsy and thin sleeves
Flimsy
Not fit for purpose
In it it can be a bit loose
The sleeves are smaller
expensive
Not worth the money
Overpriced
zip started breaking
On first use zip come off not best pleased
Love
Good quality, fast dispatch
Good quality, lots of space for storage
Excellent quality
Good value
Value for money
Excellent value
Holds papers together
An easy way to organise important documents without punching holes
This folder is great
Its exactly as stated
Work as intended
exactly as described
Seems strong
Sturdy folder
it looks sturdy
Return
0.5% Return rate 54% Fixable by listing
Not fit for purpose
In it it can be a bit loose
The sleeves are smaller
Awful inserts
Complete trash
Low quality
Its pretty flimsy
Flimsy and thin sleeves
Flimsy
The pictures and descriptions do not do it justice
Misleading wording
Really cheap thin plastic
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Certificate Folder questions
Answered from the same tracked data.









