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Cellophane Wrap

Maybe

Returns run at only 1.0% of orders. But prices span $3.42–$10.77, mostly outside the sweet spot, so Cellophane Wrap is a Maybe.

Flapen Score
57
57 / 100
Top 11% of 835 Stationery & Office Supplies niches · +10 vs the category median of 47
Market size
£580K/yr852K searches / yr
90-day growth
-25.8%search demand this quarter
Competition
43%top-5 click share · 29 brands · 33 sellers

Flapen Score

Cellophane Wrap against its category

The dotted line is the Stationery & Office Supplies average. Past it, Cellophane Wrap is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cellophane Wrap market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cellophane Wrap 852K times last year and spent an estimated £580K. The top 5 brands take 53% of clicks. Demand peaks in Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

10.7% of searches ended in a purchase last week.

Shoppers searched for this 852K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £580K a year.

Searches, last 12 months
852K
Growth, 90 days vs prior 90
-25.8%
Conversion, latest week
10.7%
Market size, estimated
£580Ka year
Peak month
December6.0× the quietest month
Top search term
cellophane wrap352K searches a year

02 · Price

A sale here is worth £6.38.

Listings sell for £6.38 on average, from £3.42 to £10.77. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,250 to 1,500 of them. At £6.38 that is £8K to £10K a year per listing.

Average price
£6.38under the $15 to $100 sweet spot
Price range
£3.42–£10.77
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
80K–100K
Units per listing a year
1,250–1,500
Revenue per listing a year
£8K–£10K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #305 within Envelopes & Mailing Supplies. It carries 556 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
98%
Out of stock, average day
14.5%
Average rank
#305in Envelopes & Mailing Supplies
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
556per listing
Listings tracked
41

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Cellophane Wrap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£17K£35K£52K£70K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

33

Top-5 brand share

53%

Top 20: 92%

Top-5 click share

43%

Top 20: 79%

Open market

41%

  • HURUC15%
  • woric11%
  • Nextep10%
  • Frendour10%
  • bag it Plastics7%
  • KAY GOODS LTD7%

Demand

Cellophane Wrap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.0×

Search terms

Top Cellophane Wrap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cellophane wrap352K/yr
  • cellophane wrap for hampers133K/yr
  • cellophane100K/yr
  • cellophane roll54K/yr
  • hamper wrapping cellophane30K/yr
  • clear cellophane wrap roll33K/yr
  • clear wrapping paper for hamper30K/yr
  • hamper cellophane wrap20K/yr
  • clear cellophane wrap11K/yr
  • clear wrapping paper11K/yr

Reviews and returns

What reviews say buyers love and hate about Cellophane Wrap

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall41%−0.26

Bags are quite big

Did not realize it was that large

wrong size

Quality-Overall12%+1.42

Cheap

Poor quality, very thin

Poor quality

Thickness9%−0.04

Thin

Not as thick as some bags

The cellophane is slightly thin

Value For Money6%+0.67

Rubbish waste of money

expensive for amount you get

Not worth the money

Advertised Vs Actual Product4%+0.39

No where on the post does it say it's FOLDED

They are 47cm x 64cm so not quite the 50cm x 70cm advertised

Product not as described

Love

Quality-Overall32%+1.42

strong clear quality

Decent quality

Overall, very good quality bags and worth the price

Size-Overall14%−0.26

fitted perfectly

Good big size

Its a good length

Value For Money14%+0.67

Excellent value for money

Good price

great value

Advertised Vs Actual Product9%+0.39

Just as advertised

As described

exactly what I needed

Ease Of Use8%+0.81

Easy to use

easy to work with

It was handy

Return

1.0% Return rate 80% Fixable by listing

Size-Overall67%▇▇█▇▇▆

Bags are quite big

Did not realize it was that large

wrong size

Advertised Vs Actual Product9%▅▃▁▆▄█

No where on the post does it say it's FOLDED

They are 47cm x 64cm so not quite the 50cm x 70cm advertised

Product not as described

Quality-Overall6%█▃▂▃▃▅

Cheap

Poor quality, very thin

Poor quality

Thin4%▁█▅▅▄▂
Value For Money2%▁▅▆▇█▄

Rubbish waste of money

expensive for amount you get

Not worth the money

FAQ

Common Cellophane Wrap questions

Answered from the same tracked data.