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Calculators Desktop

Fail

Prices span $4.55–$15.79, mostly outside the sweet spot, so Calculators Desktop is a Fail.

Flapen Score
41
41 / 100
Ranks 577 of 835 Stationery & Office Supplies niches · −6 vs the category median of 47
Market size
£100K/yr121K searches / yr
90-day growth
-24.0%search demand this quarter
Competition
67%top-5 click share · 12 brands · 49 sellers

Flapen Score

Calculators Desktop against its category

The dotted line is the Stationery & Office Supplies average. Past it, Calculators Desktop is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Calculators Desktop market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Calculators Desktop 121K times last year and spent an estimated £100K. The top 5 brands take 74% of clicks. Demand peaks in Feb. Flapen scores it 41 out of 100, a Fail.

01 · Demand

10.7% of searches ended in a purchase last week.

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £100K a year.

Searches, last 12 months
121K
Growth, 90 days vs prior 90
-24.0%
Conversion, latest week
10.7%
Market size, estimated
£100Ka year
Peak month
February1.7× the quietest month
Top search term
desk calculator31K searches a year

02 · Price

A sale here is worth £7.69.

Listings sell for £7.69 on average, from £4.55 to £15.79. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £7.69 that is £4K to £6K a year per listing.

Average price
£7.69under the $15 to $100 sweet spot
Price range
£4.55–£15.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #12 within Office Electronics. It carries 4,334 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
12.8%
Average rank
#12in Office Electronics
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,334per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Calculators Desktop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£20K£30K£40K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

49

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

20%

  • HIHUHEN24%
  • CATIGA16%
  • Casio15%
  • Bimormat12%
  • lohey7%
  • Citizen7%

Demand

Calculators Desktop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.7×

Search terms

Top Calculators Desktop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • desk calculator31K/yr
  • large calculator24K/yr
  • calculator large17K/yr
  • desktop calculator14K/yr
  • big calculator8K/yr
  • calculators desktop5K/yr
  • large calculator big buttons6K/yr
  • big button calculator5K/yr
  • office calculator4K/yr
  • large button calculator5K/yr

Reviews and returns

What reviews say buyers love and hate about Calculators Desktop

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Touch/Button Controls19%−0.07

Buttons didn't work

The buttons stopped responding

The buttons stick

Size-Overall12%+0.50

Button size is bigger than some others

Not that large

is huge, massively oversized

Functionality-Overall9%−0.07

the zero no longer works

Didn't work

Doesn't work properly

Quality-Overall8%−0.01

absolute rubbish

Rubbish

Poor Quality

Strength6%−0.01

does not seem robust

That confirms the reviews that say it is flimsy

then it started being very fickle

Love

Ease Of Use17%+1.75

Easy to use

easy to read

Easy to see and operate

Value For Money17%+0.56

Good value

Good value for money

Excellent value

Touch/Button Controls13%−0.07

Nice big buttons

buttons feel good when pressing

Excellent with nice large buttons

Quality-Overall10%−0.01

The overall build quality is excellent

Other than that no complaints

Excellent product

Advertised Vs Actual Product9%+0.79

Works as it should

Everything as expected

Does the job

Return

0.8% Return rate 47% Fixable by listing

Size-Overall40%▆█▆█▆▇

Button size is bigger than some others

Not that large

is huge, massively oversized

Functionality-Overall17%▇▆█▅▇▅

the zero no longer works

Didn't work

Doesn't work properly

Touch/Button Controls11%▆▅▅▆█▇

Buttons didn't work

The buttons stopped responding

The buttons stick

Defective Material/Parts6%▅▃▅▅▅█
Quality-Overall4%█▃▄▆▃▆

absolute rubbish

Rubbish

Poor Quality

FAQ

Common Calculators Desktop questions

Answered from the same tracked data.