Brother Birthday Cards

Shoppers searched for this 907K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £289K a year.

Searches, last 12 months

907K

Growth, 90 days vs prior 90

-2.1%

Conversion, latest week

10.0%

Market size, estimated

£289Ka year

Peak month

March1.6× the quietest month

Top search term

brother birthday cards393K searches a year

Listings sell for £3.18 on average, from £1.64 to £5.43. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 750 to 1,000 of them. At £3.18 that is £2K to £3K a year per listing.

Average price

£3.18under the $15 to $100 sweet spot

Price range

£1.64–£5.43

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

750–1,000

Revenue per listing a year

£2K–£3K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

82% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #2,009 within Cards & Card Stock. It carries 374 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

98%

Out of stock, average day

3.7%

Average rank

#2,009in Cards & Card Stock

Average rating

4.71 starsAmazon United Kingdom average 4.36 stars

Average reviews

374per listing

Listings tracked

57

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months