Bookmark
Bookmark shows low returns (0.3%), but prices mostly outside the sweet spot ($2.12–$7.78) keeps it on the watch list.
Flapen Score
Is Bookmark profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Bookmark is a £338K/yr Amazon United Kingdom market (2.2M searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.
Bookmark: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -10.3% over the last 90 days and 3.5% of searches end in a purchase.
£338K
revenue / yr
Who owns the niche?
The top 5 brands hold 60% of demand, so 41% of the market is open.
41%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 37 products
Top Bookmark products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Uniclife 12 Pcs Magnetic Bookmark Bookmarks for Women Magnet Book Marks for Book Lovers Book Markers Clip for Readers Teachers Adults and Men 12 Solid Colors
- Price
- £3.25
- Rating
- 4.4/5
- Reviews
- 226
- Age
- 1y ago
Bookmarks for Women with Tassels NOCHME 2 Pack Epoxy Resin Dried Brightly Colour Real Flower Book Mark with Gold Sprinkles Unique Transparent Page Reading Marker for Lady Girls Pink and Purple
- Price
- £4.07
- Rating
- 4.4/5
- Reviews
- 340
- Age
- 3y ago
XUIIOSOOKP 36 Pcs Magnetic Bookmarks Colorful Page Markers for Reading
- Price
- £4.36
- Rating
- 4.5/5
- Reviews
- 422
- Age
- 2y ago
Harry Potter Metal Bookmark Gift Box with Hanging Charm Gift for Women Kids School Uni Reading Teacher Gifts (Golden Snitch)
- Price
- £7.78
- Rating
- 4.6/5
- Reviews
- 3,035
- Age
- 4y ago
Famweylami Original Personalised Bookmark Gift for Teacher 26 Letters Retirement Farewell Teacher Graduation End of Course for Mothers Day A
- Price
- £7.67
- Rating
- 4.6/5
- Reviews
- 867
- Age
- 2y ago
Trending
90-day click momentum
12 Pcs Marble Paper Bookmarks with Tassels Aesthetic Book Marks for Women Teachers and Students Book Lover Gifts
- Price
- £4.20
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago
YIMINGOUFEI Oil Painting Bookmarks 30 Pack 15 x 4 cm Writable Back
- Price
- £5.04
- Rating
- 4.7/5
- Reviews
- 76
- Age
- 10mo ago
Uniclife 12 Pcs Magnetic Bookmark with Oil Painting Designs Bookmarks for Women Magnet Book Marks for Book Lovers Artistic Book Markers Clip for Readers Teachers Adults and Men
- Price
- £3.95
- Rating
- 4.4/5
- Reviews
- 226
- Age
- 8mo ago
Dragon Artisan Bookmark
- Price
- £4.25
- Rating
- 4.8/5
- Reviews
- 1,359
- Age
- 2y ago
Tyqour Funny Metal Bookmark Book Accessories for Reading Lovers Book Marks Women Fun Bookmarks Gifts for Book Lovers Friends Christmas New Year Birthday Graduation
- Price
- £3.71
- Rating
- 4.8/5
- Reviews
- 140
- Age
- 1y ago
Newest
by launch date12 Pcs Marble Paper Bookmarks with Tassels Aesthetic Book Marks for Women Teachers and Students Book Lover Gifts
- Price
- £4.20
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago
Uniclife 12 Pcs Magnetic Bookmark with Oil Painting Designs Bookmarks for Women Magnet Book Marks for Book Lovers Artistic Book Markers Clip for Readers Teachers Adults and Men
- Price
- £3.95
- Rating
- 4.4/5
- Reviews
- 226
- Age
- 8mo ago
YIMINGOUFEI Oil Painting Bookmarks 30 Pack 15 x 4 cm Writable Back
- Price
- £5.04
- Rating
- 4.7/5
- Reviews
- 76
- Age
- 10mo ago
Uniclife 12 Pcs Magnetic Bookmark Bookmarks for Women Magnet Book Marks for Book Lovers Book Markers Clip for Readers Teachers Adults and Men 12 Solid Colors
- Price
- £3.25
- Rating
- 4.4/5
- Reviews
- 226
- Age
- 1y ago
Uniclife 12 Pcs Magnetic Bookmark Bookmarks for Women Magnet Book Marks for Book Lovers Book Markers Clip for Readers Teachers Adults and Men 12 Unique Marble Patterns
- Price
- £3.65
- Rating
- 4.4/5
- Reviews
- 226
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
Brands
26 falling
Sellers
40
Top-5 brand share
60%
Top 20: 93%
Top-5 click share
38%
Top 20: 78%
Open market
36%
- Uniclife22%
- Peter Pauper Press20%
- NOCHME7%
- Famweylami6%
- XUIIOSOOKP5%
- Harry Potter4%
Bookmark demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.7×
Top Bookmark search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bookmark775K/yr
- book mark278K/yr
- bookmarks245K/yr
- bookmarks for women181K/yr
- book marks124K/yr
- magnetic bookmark133K/yr
- book marks women93K/yr
- bookmarks for men85K/yr
- magnetic bookmarks52K/yr
- metal bookmark40K/yr
What reviews say buyers love and hate about Bookmark
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Im really pleased with the quality of this card”
“Excellent value for money”
“Nice colours”
“Excellent magnet”
“Its ok, does what its supposed to do”
What buyers complain about
66% of reviews“Terrible magnet power”
“theyre quite big”
“But disappointed that the plastic was so thick”
“not very strong”
“Flawed design”
Bookmark return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
41%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bookmark questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
