Is bluetooth barcode scanner profitable to sell on Amazon United Kingdom?

The niche generates £33K/yr across 22 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -5.4%. Flapen's verdict: Skip it (45/100).

How competitive is the bluetooth barcode scanner niche?

8 brands and 17 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 95% of demand.

What do buyers complain about in bluetooth barcode scanner?

Top complaints mined from reviews: Durability, Connectivity-Overall, Size-Overall. The return rate is 2.1%.

When does demand for bluetooth barcode scanner peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the bluetooth barcode scanner niche?

Listings span £14.78–£54.76; the average listing price is £30.00 (sweet spot $15–$100). The average incumbent carries 1,289 reviews — the moat a new listing must climb.

bluetooth barcode scanner

Skip it

A small market ($33K/yr) — this niche doesn't clear our bar today.

Avg price

Incredible£30.00

avg listing price — sweet spot $15–$100

Price range

Incredible£14.78–£54.76

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,289.05

avg incumbent reviews — the moat a new listing must climb

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-5.4%

90-day search growth — must beat 0% to launch

Brand share

Bad95%

top-5 brand share — brand-locked demand

Market size

Bad£33K

£33K/yr · 21K searches

According to Flapen's Amazon United Kingdom niche tracking, bluetooth barcode scanner is a £33K/yr Amazon United Kingdom market (21K searches/yr). The top 5 brands hold 95% of demand. Verdict: Skip it — 45/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

bluetooth barcode scanner market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: £30K–£38K; units × avg price
Conversion rate: 5.2%
Avg BSR: #22
Page quality: 0%
Prime: 100%
Sponsored: 95%
Out of stock: 6.8%
Avg brand age: 49 months
Avg seller age: 179 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

55%

Top 20: 99%

Open market

NETUM33%
Tera31%
Eyoyo18%
MUMUQ7%
Inateck5%
NetumScan2%
Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -5.4% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top bluetooth barcode scanner search terms

wireless barcode scanner8K/yr -9.1%3.9% conv.
bluetooth barcode scanner5K/yr -2.9%4.8% conv.
barcode scanner wireless5K/yr -1.9%3.3% conv.
bluetooth scanner3K/yr -6.8%3.5% conv.

All search terms

Top bluetooth barcode scanner products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

NETUM NT-1228BC Bluetooth CCD Barcode Scanner Handheld USB Wireless Bluetooth Wired 1D Barcodes Imager for Mobile Payment Computer Screen Scan Support IOS & Android

NETUM£21.354.4★3,316 rev

Tera Barcode Scanner Wireless with Battery Level Indicator Rechargeable 1D Laser Barcode Reader 2000mAh Battery Design Patent: EU008489413 Model 5100 Orange

Tera£19.144.4★4,835 rev

Eyoyo Bluetooth 2D&1D Barcode Scanner Portable Wireless Mini Barcode Reader with 2.4G Wireless/Bluetooth/USB Wired Connection QR Code Scanner Compatible with Pad Phone Android Tablet PC

Eyoyo£31.504.3★434 rev

Tera 2D QR Barcode Scanner Wireless USB Wired 1D 2D Handheld Cordless Bar Code Reader for Digital/Printed Barcodes Works with Windows Mac Linux D5100 Orange

Tera£25.724.4★4,835 rev

Wireless Mini Barcode Scanner 1D/2D QR Bar Code Reader with Charging Dock

MUMUQ£31.794.0★63 rev

Newest

by launch date

Tera Barcode Scanner Wireless Handheld: with 2200mAh Lithium-Polymer Battery Works with Bluetooth 2.4G Cordless USB Wired 1D 2D QR Bar Code Reader for Retail Inventory Management Model D5300

Tera£25.77586 rev

7mo ago

Wireless 2D&1D Mini Barcode Scanner 3-in-1 Bluetooth & 2.4G & USB Wire Barcode Reader Compatible 1100mAh Portable QR Bar Code Scanner Compatible with iPhone iPad Android Phone

Mekturm£24.914 rev

11mo ago

Eyoyo 2D Bluetooth Wireless Barcode Scanner 2500mAh Cordless Handheld USB-Enabled QR & Barcode Reader for Libraries Warehouses Compatible with iPad Android iPhone & Laptops Visit the Eyoyo Store

Eyoyo£32.6556 rev

1y ago

Wireless Mini Barcode Scanner 1D/2D QR Bar Code Reader with Charging Dock

MUMUQ£31.7963 rev

2y ago

JIAN BOLAND Wireless Barcode Scanner USB Handheld Laser Bluetooth Barcode Scanner 1D 2D QR Screen Scanning Bar Code Reader Works with PC iPad Smartphone Laptop-U26

JIAN BOLAND£22.43274 rev

2y ago

What buyers say about bluetooth barcode scanner

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use19%

“easy to use”

Assembly/Installation13%

“Easy to use and configure”

Charging12%

“Recharging is quick and simple”

Efficiency11%

“Efficient”

Value For Money8%

“Good value and works well”

Connectivity-Overall8%

“Quickly connects to windows”

Quality-Overall7%

“still good quality”

Data Transfer Speed6%

“high speed easy to set up”

Strength3%

“Very reliable”

Security2%

“Reliable”

What buyers complain about

Durability33%

“Wont last”

Connectivity-Overall17%

“Initially disappointed as the Bluetooth connection was seen to connect”

Size-Overall6%

“Smaller then expected”

Compatibility-Overall6%

“Does NOT work with square”

Quality-Overall6%

“Cheap”

Software/Application6%

“doesn't work with app I intended it to work with otherwise perfect little device”

Top return reasons

Functionality-Overall36%

Compatibility-Overall26%

Connectivity-Overall13%

Charging4%

Defective Material/Parts3%

Size-Overall3%

Advertised Vs Actual Product2%

Software/Application2%

Mounting2%

Durability2%

Common questions

Is bluetooth barcode scanner profitable to sell on Amazon United Kingdom?: The niche generates £33K/yr across 22 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -5.4%. Flapen's verdict: Skip it (45/100).
How competitive is the bluetooth barcode scanner niche?: 8 brands and 17 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in bluetooth barcode scanner?: Top complaints mined from reviews: Durability, Connectivity-Overall, Size-Overall. The return rate is 2.1%.
When does demand for bluetooth barcode scanner peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the bluetooth barcode scanner niche?: Listings span £14.78–£54.76; the average listing price is £30.00 (sweet spot $15–$100). The average incumbent carries 1,289 reviews — the moat a new listing must climb.