Blue Wrapping Paper
Blue Wrapping Paper shows low returns (0.5%), but prices mostly outside the sweet spot ($2.72–$11.72) keeps it on the watch list.
Flapen Score
Is Blue Wrapping Paper profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Blue Wrapping Paper is a £68K/yr Amazon United Kingdom market (150K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.
Blue Wrapping Paper: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +15.7% over the last 90 days and 6.9% of searches end in a purchase.
£68K
revenue / yr
Who owns the niche?
The top 5 brands hold 62% of demand, so 38% of the market is open.
38%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 36 products
Top Blue Wrapping Paper products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Sky Blue Metallic Wrapping Paper Roll 43cm*10m Solid Color Matte Gift Wrapping Paper Perfect for Wedding Birthday Valentines Day Christmas Baby Shower Festive Decoration
- Price
- £7.03
- Rating
- 4.4/5
- Reviews
- 133
- Age
- 2y ago
Blue Wrapping Paper Roll 43cm*10m Blue ChristmasWrapping Paper Solid Color Matte Wrap paper for Xmas Gift Birthday Party Wedding Festive Decorations DIY Crafts
- Price
- £6.63
- Rating
- 4.5/5
- Reviews
- 113
- Age
- 1y ago
RUSPEPA Blue Matte Wrapping Paper - 43.2 cm X 10 m - Solid Color Pearly - lustre Paper Perfect for Wedding Birthday Christmas Baby Shower
- Price
- £8.09
- Rating
- 4.5/5
- Reviews
- 1,030
- Age
- 5y ago
Blue Wrapping Paper 50 * 70cm 5Pcs Kraft Wrapping Paper for Birthday Fathers Day Christmas Wedding Gift Decoration
- Price
- £4.19
- Rating
- 4.5/5
- Reviews
- 100
- Age
- 1y ago
![4 x Sky Blue Birthday Wrapping Paper - HUGE 43% BIGGER [84cm x 60cm] Eco Friendly Recyclable Premium Happy Birthday Gift Wrap (4 Sheets & 4 Tags)](https://m.media-amazon.com/images/I/51HLZYbZT5L.jpg)
4 x Sky Blue Birthday Wrapping Paper - HUGE 43% BIGGER [84cm x 60cm] Eco Friendly Recyclable Premium Happy Birthday Gift Wrap (4 Sheets & 4 Tags)
- Price
- £5.12
- Rating
- 4.7/5
- Reviews
- 224
- Age
- 4y ago
Trending
90-day click momentum
RUSPEPA Reversible Wrapping Paper - Mini Roll - 43.2cm x 10m - Light Blue and Delicate Polka Dots Design for Birthday Wedding Baby Shower
- Price
- £10.06
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
43cm x 10M Blue Gift Wrapping Paper Roll - Birthday Wrapping Paper Recyclable Paper for Birthday Gift Decorations
- Price
- £6.68
- Rating
- 4.8/5
- Reviews
- 26
- Age
- 3mo ago
Blue Wrapping Paper Roll 43cm*10m Pearly Lustre Blue Wrapping Paper Pearlescent Kraft Gift Wrap Paper for Birthday Party Wedding Christmas Festive Decorations DIY Crafts
- Price
- £5.77
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 4mo ago
Navy and Light Blue Striped Wrapping Paper - Elegant Premium Gift Wrap for Men Dads and Grandad Diagonal Stripe Present Wrap for Birthday Retirement and Fathers Day - Dyefor - 2 Sheets (50x70cm)
- Price
- £5.04
- Rating
- 1.5/5
- Reviews
- 2
- Age
- 4mo ago
Blue Holographic Wrapping Paper Roll 43cm x 10m Blue Metallic Gift Wrapping Paper Shiny Stars Gift Wrap for Birthday Party Wedding Baby Shower Holiday Christmas
- Price
- £7.39
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago
Newest
by launch date43cm x 10M Blue Gift Wrapping Paper Roll - Birthday Wrapping Paper Recyclable Paper for Birthday Gift Decorations
- Price
- £6.68
- Rating
- 4.8/5
- Reviews
- 26
- Age
- 3mo ago
Navy and Light Blue Striped Wrapping Paper - Elegant Premium Gift Wrap for Men Dads and Grandad Diagonal Stripe Present Wrap for Birthday Retirement and Fathers Day - Dyefor - 2 Sheets (50x70cm)
- Price
- £5.04
- Rating
- 1.5/5
- Reviews
- 2
- Age
- 4mo ago
Blue Wrapping Paper Roll 43cm*10m Pearly Lustre Blue Wrapping Paper Pearlescent Kraft Gift Wrap Paper for Birthday Party Wedding Christmas Festive Decorations DIY Crafts
- Price
- £5.77
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 4mo ago
Blue Holographic Wrapping Paper Roll 43cm x 10m Blue Metallic Gift Wrapping Paper Shiny Stars Gift Wrap for Birthday Party Wedding Baby Shower Holiday Christmas
- Price
- £7.39
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago
RUSPEPA Reversible Wrapping Paper - Mini Roll - 43.2cm x 10m - Light Blue and Delicate Polka Dots Design for Birthday Wedding Baby Shower
- Price
- £10.06
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 falling
Sellers
28
Top-5 brand share
62%
Top 20: 92%
Top-5 click share
48%
Top 20: 87%
Open market
30%
- HJIJIAY17%
- DXTXTJ16%
- RUSPEPA15%
- ZJHiome11%
- --8%
- Dyefor4%
Blue Wrapping Paper demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 1.7×
Top Blue Wrapping Paper search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- blue wrapping paper85K/yr
- blue wrapping paper roll22K/yr
- wrapping paper blue13K/yr
- baby blue wrapping paper11K/yr
- light blue wrapping paper6K/yr
- blue birthday wrapping paper5K/yr
- blue gift wrap4K/yr
- blue wrapping paper birthday3K/yr
What reviews say buyers love and hate about Blue Wrapping Paper
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Good quality, bright sparkly wrapping paper”
“Great value for money”
“very thick paper”
“Lovely colour”
“the description of size is accurate”
What buyers complain about
83% of reviews“Small in length”
“not navy blue as advertised”
“Didnt wrap my presents up with it in the end as when I did I could still smell the odd smell so ruined the present”
“This paper was really thick”
“its really disappointing when sellers advertise one thing”
Blue Wrapping Paper return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
81%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Blue Wrapping Paper questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
