Blue Wrapping Paper

Shoppers searched for this 150K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.

Searches, last 12 months

150K

Growth, 90 days vs prior 90

+15.7%

Conversion, latest week

6.9%

Market size, estimated

£68Ka year

Peak month

December1.7× the quietest month

Top search term

blue wrapping paper85K searches a year

Listings sell for £6.60 on average, from £2.72 to £11.72. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £6.60 that is £660 to £2K a year per listing.

Average price

£6.60under the $15 to $100 sweet spot

Price range

£2.72–£11.72

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£660–£2K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #515 within Paper. It carries 335 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

12.6%

Average rank

#515in Paper

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

335per listing

Listings tracked

36

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months