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Black Gift Bags

Fail

Prices span $2.79–$13.21, mostly outside the sweet spot, so Black Gift Bags is a Fail.

Flapen Score
49
49 / 100
Top 41% of 835 Stationery & Office Supplies niches · +2 vs the category median of 47
Market size
£75K/yr157K searches / yr
90-day growth
-2.8%search demand this quarter
Competition
50%top-5 click share · 21 brands · 29 sellers

Flapen Score

Black Gift Bags against its category

The dotted line is the Stationery & Office Supplies average. Past it, Black Gift Bags is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Gift Bags market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black Gift Bags 157K times last year and spent an estimated £75K. The top 5 brands take 64% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.

Searches, last 12 months
157K
Growth, 90 days vs prior 90
-2.8%
Conversion, latest week
5.9%
Market size, estimated
£75Ka year
Peak month
December1.8× the quietest month
Top search term
black gift bags89K searches a year

02 · Price

A sale here is worth £8.19.

Listings sell for £8.19 on average, from £2.79 to £13.21. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £8.19 that is £819 to £2K a year per listing.

Average price
£8.19under the $15 to $100 sweet spot
Price range
£2.79–£13.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£819–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #560 within Envelopes & Mailing Supplies. It carries 262 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
7.4%
Average rank
#560in Envelopes & Mailing Supplies
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
262per listing
Listings tracked
28

04 · Newcomers

1 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
1Amazon's first-year sales bar
Average brand age
29 months

Products

Top Black Gift Bags products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

21 falling

Sellers

29

Est. top-5 brand share

64%

Top 20: 99%

Est. top-5 click share

50%

Top 20: 92%

Open market

30%

  • Offizon22%
  • Gcardist22%
  • WAIZHIUA7%
  • UK Greetings7%
  • Candcamp6%
  • JEKUGOT6%

Demand

Black Gift Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Black Gift Bags search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • black gift bags89K/yr
  • black gift bag39K/yr
  • black gift bags large7K/yr
  • gift bag black6K/yr
  • black gift bags medium5K/yr
  • gift bags black4K/yr
  • medium black gift bags3K/yr
  • large black gift bags4K/yr

Reviews and returns

What reviews say buyers love and hate about Black Gift Bags

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
45%of negative reviews mention “Size-Overall”
0.8%of orders come back
“I would class it as small not medium the bow also doesnt come on it”
A buyer, on “Size-Overall”45% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Black Gift Bags questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data