Birthday Wrapping Paper for Men

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £67K a year.

Searches, last 12 months

131K

Growth, 90 days vs prior 90

+9.0%

Conversion, latest week

9.5%

Market size, estimated

£67Ka year

Peak month

November2.2× the quietest month

Top search term

mens wrapping paper24K searches a year

Listings sell for £5.38 on average, from £1.89 to £10.26. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £5.38 that is £538 to £1K a year per listing.

Average price

£5.38under the $15 to $100 sweet spot

Price range

£1.89–£10.26

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

£538–£1K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #233 within Paper. It carries 578 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

5.9%

Average rank

#233in Paper

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

578per listing

Listings tracked

41

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months