barcode scanner
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£27.99avg listing price — sweet spot $15–$100
Price range
Great£9.80–£58.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,074.72avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Market size
Okay£132K£132K/yr · 116K searches
Growth
Bad-13.0%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, barcode scanner is a £132K/yr Amazon United Kingdom market (116K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 47/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
barcode scanner market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £168K–£224K
- units × avg price
- Conversion rate
- 4.1%
- Avg BSR
- #23
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 4.7%
- Avg brand age
- 50 months
- Avg seller age
- 181 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
14
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
55%
Top 20: 94%
Open market
1%
- Tera42%
- Eyoyo23%
- NETUM19%
- NetumScan10%
- Inateck4%
- MUMUQ2%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top barcode scanner search terms
- barcode scanner49K/yr
- qr code scanner13K/yr
- wireless barcode scanner8K/yr
- bluetooth barcode scanner5K/yr
- barcode scanners6K/yr
- barcode scanner wireless5K/yr
- usb barcode scanner5K/yr
- qr scanner4K/yr
- 2d barcode scanner4K/yr
- book scanner for personal library2K/yr
Top barcode scanner products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Eyoyo Handheld USB 2D Barcode Scanner Wired Automatic QR Code Scanner PDF417 Data Matrix Bar Code Reader with Long USB Cable for Mobile Payment Library Book Convenience Store Supermarket Warehouse
Eyoyo£19.344.4★837 rev
Tera Barcode Scanner CCD USB Wired 1D Handheld Bar Code Reader Read Screen Digital Smartphone Barcode Plug and Play 1500C
Tera£10.124.5★741 rev
Tera Barcode Scanner Wireless with Battery Level Indicator Rechargeable 1D Laser Barcode Reader 2000mAh Battery Design Patent: EU008489413 Model 5100 Orange
Tera£19.144.4★4,835 rev
NetumScan USB 1D barcode scanner wired handheld CCD barcode reader
NetumScan£10.944.5★460 rev
NETUM NT-1228BC Bluetooth CCD Barcode Scanner Handheld USB Wireless Bluetooth Wired 1D Barcodes Imager for Mobile Payment Computer Screen Scan Support IOS & Android
NETUM£21.354.4★3,316 rev
Newest
by launch date
Eyoyo 2D Bluetooth Wireless Barcode Scanner 2500mAh Cordless Handheld USB-Enabled QR & Barcode Reader for Libraries Warehouses Compatible with iPad Android iPhone & Laptops Visit the Eyoyo Store
Eyoyo£32.6556 rev
Inateck Industrial Barcode Scanner Bluetooth 1D 2D QR Code Scanner Wireless with IP67 Waterproof and Dustproof Handscanner with App & SDK BCST-75
Inateck£58.4633 rev
Wireless Mini Barcode Scanner 1D/2D QR Bar Code Reader with Charging Dock
MUMUQ£31.7963 rev
Tera Barcode Scanner Desktop Omnidirectional: 1D 2D QR Hands Free USB Wired Bar Code Reader Adjustable Scan Head Plug and Play for POS Supermarket Retail Store Mobile Payment Model 9000
Tera£23.6770 rev
Inateck Barcode Scanner Wireless Bluetooth Laser Bar Code Scanner 1D Handheld USB Wired Barcode Reader 1 Charge for 3 Months Use Support APP & SDK BCST-21
Inateck£20.93409 rev
Trending
90-day click momentum
Eyoyo 2D Inventory Scanner Data Collector Portable QR 1D Wireless Barcode Scanner Handheld Data Terminal Inventory Device with 2.2inch TFT Color LCD Screen Work with Warehouse Express
Eyoyo£54.763.9★
Tera Barcode Scanner CCD USB Wired 1D Handheld Bar Code Reader Read Screen Digital Smartphone Barcode Plug and Play 1500C
Tera£10.124.5★
Inateck Industrial Barcode Scanner Bluetooth 1D 2D QR Code Scanner Wireless with IP67 Waterproof and Dustproof Handscanner with App & SDK BCST-75
Inateck£58.464.3★
Inateck Wireless Barcode Scanner 2600mAh Battery 35m Range Automatic Fast and Precise scanning BCST-60
Inateck£44.544.4★
Tera 2D QR Barcode Scanner Wireless USB Wired 1D 2D Handheld Cordless Bar Code Reader for Digital/Printed Barcodes Works with Windows Mac Linux D5100 Orange
Tera£25.724.4★
What buyers say about barcode scanner
What buyers praise and complain about, mined from review topics.What buyers love
“easy to use”
“Well made item”
“Good value and works well”
“Easy to use and configure”
“These do the job very well and consistently”
“Quickly connects to windows”
“Love how it has it's own little stand/charging dock”
“It's so lightweight I keep checking it's actually in my hand”
“high speed easy to set up”
“Does the Job”
What buyers complain about
“Literally broke within 3 months now wont scan anything tried factory resetting and nothing”
“Initially disappointed as the Bluetooth connection was seen to connect”
“Cheap”
“Does NOT work with square”
Top return reasons
Common questions
- Is barcode scanner profitable to sell on Amazon United Kingdom?
- The niche generates £132K/yr across 29 tracked products. 90-day search growth is -13.0%. Flapen's verdict: Skip it (47/100).
- How competitive is the barcode scanner niche?
- 7 brands and 14 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in barcode scanner?
- Top complaints mined from reviews: Durability, Connectivity-Overall, Quality-Overall. The return rate is 1.9%.
- When does demand for barcode scanner peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the barcode scanner niche?
- Listings span £9.80–£58.46; the average listing price is £27.99 (sweet spot $15–$100). The average incumbent carries 1,075 reviews — the moat a new listing must climb.