Back to School Stationery Set
a small market ($68K/yr) — Back to School Stationery Set doesn't clear our bar today.
Flapen Score
Is Back to School Stationery Set profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Back to School Stationery Set is a £68K/yr Amazon United Kingdom market (251K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 44/100.
Back to School Stationery Set: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +70.1% over the last 90 days and 2.9% of searches end in a purchase.
£68K
revenue / yr
Who owns the niche?
The top 5 brands hold 78% of demand, so 22% of the market is open.
22%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 19 products
Top Back to School Stationery Set products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Helix Oxford Complete Back to School Stationery Set - Comprehensive Helix Oxford school supplies set including Maths Set Pens Ruler Scientific Calculator & More - Ideal for High School or College
- Price
- £18.53
- Rating
- 4.6/5
- Reviews
- 745
- Age
- 5y ago
Helix Oxford Complete Stationery Set in 13.5 inch Pencil Case
- Price
- £5.23
- Rating
- 4.7/5
- Reviews
- 1,781
- Age
- 10y ago
Paper Mate & Sharpie Pens Set | Stationery Supplies | Ballpoint PensHighlightersMechanical Pencils & Correction Tape | Perfect for School & Office | 26 Count
- Price
- £8.17
- Rating
- 4.7/5
- Reviews
- 3,544
- Age
- 4y ago
STAEDTLER 60 BK-4 Noris Office Set - Assorted Stationery Pack with 3 Graphite Pencils 2 Pens Highlighter Eraser & Sharpener
- Price
- £2.53
- Rating
- 4.6/5
- Reviews
- 1,874
- Age
- 9y ago
Helix Oxford Blazer Buddy Essential Stationery Set with Compact Clear Pencil Case Fits in School Blazer Pocket 981805
- Price
- £3.29
- Rating
- 4.7/5
- Reviews
- 1,361
- Age
- 5y ago
Trending
90-day click momentum
15-Piece Professional Maths Set & Geometry Sets for Secondary School Compass Maths Protractor and Compass Set Premium Zipper Case in 6 Colours
- Price
- £8.59
- Rating
- 4.4/5
- Reviews
- 3,134
- Age
- 1y ago
26 Pcs Back To School Stationery Set Clear Pencil Case And Stationery
- Price
- £6.51
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago
KAPEK Scientific Calculator + Math Set for Schools | 2-Line Display | 10-Piece Geometry Set | Ruler Compass Protractor | 240+ Integrated Functions | GCSE Math Bundle | Black
- Price
- £13.48
- Rating
- 4.5/5
- Reviews
- 2,428
- Age
- 7y ago
ESSALOO Pencil Case with Stationery Included Pencil Case Set & School Stationary Supplies School Stationery Set with 12 Highlighters 5 Gel Pens & 4 Erasable Pens Sticky Notes & A7 Notebook Black
- Price
- £12.34
- Rating
- 4.5/5
- Reviews
- 154
- Age
- 1y ago
Amazon Basics 10-Piece Maths Kit - Includes Compasses Lead Rubber Sharpener Protractor Triangles Ruler and Carrying Box
- Price
- £3.72
- Rating
- 4.5/5
- Reviews
- 2,547
- Age
- 5y ago
Newest
by launch date26 Pcs Back To School Stationery Set Clear Pencil Case And Stationery
- Price
- £6.51
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago
Focxoio 146PCS Aesthetic Stationery Supplies with Pen Case & Notebook 12 Pastel Highlighters 3 Erasable Pens 5 Multicolor Pen 5 Gel Pen 9 Mechanical Pencil Stationery Set for Students School Supplies
- Price
- £16.53
- Rating
- 4.6/5
- Reviews
- 68
- Age
- 1y ago
ESSALOO Pencil Case with Stationery Included Pencil Case Set & School Stationary Supplies School Stationery Set with 12 Highlighters 5 Gel Pens & 4 Erasable Pens Sticky Notes & A7 Notebook Black
- Price
- £12.34
- Rating
- 4.5/5
- Reviews
- 154
- Age
- 1y ago
Candcamp 20 Pcs Stationery Set Back to School Pencil Case with Stationery
- Price
- £7.35
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 1y ago
YIBONIKA 80 PCS Aesthetic Stationery Supplies with Pink Pencil Case & Notebook 12 Pastel Highlighters 6 Colour Pens 5 Black Pens 6 Mechanical Pencils Stationery Set for School Office
- Price
- £15.51
- Rating
- 4.6/5
- Reviews
- 120
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 falling
Sellers
80
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
19%
- Helix56%
- Paper Mate9%
- STAEDTLER5%
- OBYJCA4%
- CALCUSO4%
- Linex3%
Back to School Stationery Set demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 9.7×
Top Back to School Stationery Set search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- secondary school stationery set28K/yr
- filled pencil case26K/yr
- pencil case set26K/yr
- high school stationery set13K/yr
- back to school stationery set34K/yr
- stationery set for boys19K/yr
- boys stationery set19K/yr
- pencil case with stationary9K/yr
- school pencil case set7K/yr
- helix oxford8K/yr
What reviews say buyers love and hate about Back to School Stationery Set
What buyers mention most, as a share of all reviews.
What buyers love
91% of reviews“Excellent selection of quality kit”
“Great for the price”
“exactly as required”
“Big enough to put the calculator inside”
“perfect amount of everything”
What buyers complain about
81% of reviews“Misinformation about quality”
“Will break”
“The case is on the very large size”
“erasable it is a bit expensive”
“pencil won't grip firmly”
Back to School Stationery Set return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
37%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Back to School Stationery Set questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
