Back to School

Shoppers searched for this 353K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +167.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months

353K

Growth, 90 days vs prior 90

+167.9%

Conversion, latest week

1.9%

Market size, estimated

£48Ka year

Peak month

August20.4× the quietest month

Top search term

back to school144K searches a year

Listings sell for £7.09 on average, from £2.05 to £18.53. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At £7.09 that is £5K to £7K a year per listing.

Average price

£7.09under the $15 to $100 sweet spot

Price range

£2.05–£18.53

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

750–1,000

Revenue per listing a year

£5K–£7K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #40 within Office Supplies. It carries 3,503 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#40in Office Supplies

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,503per listing

Listings tracked

17

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months