Artist Colouring Pencils
FailThe top 5 brands take 98% of clicks, so Artist Colouring Pencils is a Fail.
- Flapen Score
- 43 / 100Ranks 518 of 835 Stationery & Office Supplies niches · −4 vs the category median of 4743
- Market size
- £179K/yr171K searches / yr
- 90-day growth
- -16.0%search demand this quarter
- Competition
- 49%top-5 click share · 6 brands · 82 sellers
Flapen Score
Artist Colouring Pencils against its category
The dotted line is the Stationery & Office Supplies average. Past it, Artist Colouring Pencils is stronger. Inside it, weaker.
Market
The Artist Colouring Pencils market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Artist Colouring Pencils 171K times last year and spent an estimated £179K. The top 5 brands take 98% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
3.7% of searches ended in a purchase last week.
Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £179K a year.
- Searches, last 12 months
- 171K
- Growth, 90 days vs prior 90
- -16.0%
- Conversion, latest week
- 3.7%
- Market size, estimated
- £179Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- faber castell colouring pencils86K searches a year
02 · Price
A sale here is worth £28.34.
Listings sell for £28.34 on average, from £6.54 to £142.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £28.34 that is £3K to £7K a year per listing.
- Average price
- £28.34inside the $15 to $100 sweet spot
- Price range
- £6.54–£142.26
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £3K–£7K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #140 within Pens, Pencils & Writing Supplies. It carries 5,476 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #140in Pens, Pencils & Writing Supplies
- Average rating
- 4.66 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,476per listing
- Listings tracked
- 25
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Artist Colouring Pencils products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Faber-Castell Colouring Pencils Set of 60
- Price
- £11.44
- Rating
- 4.7/5
- Reviews
- 17,366
- Age
- 10y ago
Faber-Castell Art & Graphic Polychromos Colour Pencil Multicoloured Tin of 36 for Art Craft Drawing Sketching Home School University Colouring
- Price
- £40.73
- Rating
- 4.7/5
- Reviews
- 607
- Age
- 19y ago
Castle Art Supplies 72 Colouring Pencils Set | Premium Soft Core Coloured Pencils for Adult Artists Professionals and Colourists | Protected and Organised in Presentation Tin Box
- Price
- £25.59
- Rating
- 4.7/5
- Reviews
- 23,796
- Age
- 9y ago
Faber-Castell Art & Graphic Polychromos Colour Pencil Multicoloured Tin of 24 for Art Craft Drawing Sketching Home School University Colouring
- Price
- £27.31
- Rating
- 4.8/5
- Reviews
- 5,500
- Age
- 19y ago
Faber-Castell Black Editition 36 x Colour Pencils
- Price
- £10.66
- Rating
- 4.6/5
- Reviews
- 5,591
- Age
- 6y ago
Trending
90-day click momentum
Castle Art Supplies 72 Summer Colouring Pencils Set Wax-Based Colouring Pencils with Soft Core Summery Inspired Palette for Experienced Artists in Tin Presentation Box Seasons Collection
- Price
- £37.64
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 9mo ago
Castle Art Supplies 72 Spring Coloured Pencils Set | Wax-Based Pencils with Soft Smooth Cores | Spring-Inspired Palette for Adult Artists | Organised in Display Tin | Seasons Collection
- Price
- £37.39
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 11mo ago
Faber-Castell Creative Studio Goldfaber Colour Pencil Multicoloured Tin of 48 Pencils for Art Craft Drawing Sketching Home School University Colouring
- Price
- £26.75
- Rating
- 4.7/5
- Reviews
- 1,876
- Age
- 8y ago
Castle Art Supplies Gold Standard 120 Colouring Pencils Set with Extras | Quality Oil-Based Coloured Cores Stay Sharper Tougher Against Breakage | for Adult Artists Colourists | in Zipper Case
- Price
- £51.44
- Rating
- 4.5/5
- Reviews
- 1,467
- Age
- 5y ago
Faber-Castell Black Editition 36 x Colour Pencils
- Price
- £10.66
- Rating
- 4.6/5
- Reviews
- 5,591
- Age
- 6y ago
Newest
by launch dateCastle Art Supplies 72 Summer Colouring Pencils Set Wax-Based Colouring Pencils with Soft Core Summery Inspired Palette for Experienced Artists in Tin Presentation Box Seasons Collection
- Price
- £37.64
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 9mo ago
Castle Art Supplies 72 Spring Coloured Pencils Set | Wax-Based Pencils with Soft Smooth Cores | Spring-Inspired Palette for Adult Artists | Organised in Display Tin | Seasons Collection
- Price
- £37.39
- Rating
- 4.7/5
- Reviews
- 146
- Age
- 11mo ago
Castle Art Supplies 72 Harmonious Coloured Pencils Set | Wax-Based Soft Core Coloured Pencils for Expert Blending | Unique Muted and Moody Palette for Adult Artists | Organised in Presentation Tin
- Price
- £28.67
- Rating
- 4.6/5
- Reviews
- 644
- Age
- 2y ago
SEANTUA 72 Coloured Pencils Set for Adult Quality Soft Core Oil Based Colouring Pencils for Artists Professional Drawing Pencils Art Supplies Colour Pencil for Adults Kids
- Price
- £9.83
- Rating
- 4.7/5
- Reviews
- 277
- Age
- 3y ago
Faber-Castell Black Edition Colour Pencils Cardboard Wallet of 100
- Price
- £25.88
- Rating
- 4.6/5
- Reviews
- 1,082
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
82
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
49%
Top 20: 93%
Open market
0%
- Faber-Castell62%
- Castle Art Supplies27%
- H & B4%
- KALOUR3%
- Melifluo2%
- SEANTUA2%
Demand
Artist Colouring Pencils search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.8×
Search terms
Top Artist Colouring Pencils search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- faber castell colouring pencils86K/yr
- professional colouring pencils20K/yr
- castle art colouring pencils23K/yr
- oil based colouring pencils10K/yr
- castle arts coloured pencils6K/yr
- castle arts9K/yr
- colouring pencils faber castell5K/yr
- castle art5K/yr
- coloured pencils for artists4K/yr
- art pencils coloured4K/yr
Reviews and returns
What reviews say buyers love and hate about Artist Colouring Pencils
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
the manufacturing quality makes them nearly unusable
But Deeply Frustrating Quality
Poor quality
Hard to sharpen asnleads break
They dont sharpen very well - they break before you can get them really sharp
Brittle leads impossible to sharpen though they are effective
Break quickly
keeps breaking
I have had several break
Would like a bigger set with more colours
the colour payoff isn't
Very pale subtle colours
Looks good - pencils creamy texture easy to blend - however over half colours had broken lead so constant sharpening- tips breaking etc
the tip immediately breaks off
Love
Beautiful Colors
The colours are bright and vibrant
Beautiful Colours
3 trays quality looks very good
Fantastic set of good quality pencils
Excellent quality
Amazing value
Good for the price
Worth it
Excellent pencils
Great pencils
Very pleased with the pencils
ultra creamy
Soft
they're smooth
Return
0.7% Return rate 28% Fixable by listing
the manufacturing quality makes them nearly unusable
But Deeply Frustrating Quality
Poor quality
Hard to sharpen asnleads break
They dont sharpen very well - they break before you can get them really sharp
Brittle leads impossible to sharpen though they are effective
Would like a bigger set with more colours
the colour payoff isn't
Very pale subtle colours
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Artist Colouring Pencils questions
Answered from the same tracked data.