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Annoying Gift Box

Maybe

Returns run at only 0.7% of orders. But shoppers spend only $37K a year here, so Annoying Gift Box is a Maybe.

Flapen Score
51
51 / 100
Top 32% of 835 Stationery & Office Supplies niches · +4 vs the category median of 47
Market size
£37K/yr202K searches / yr
90-day growth
-30.9%search demand this quarter
Competition
38%top-5 click share · 45 brands · 49 sellers

Flapen Score

Annoying Gift Box against its category

The dotted line is the Stationery & Office Supplies average. Past it, Annoying Gift Box is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Annoying Gift Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Annoying Gift Box 202K times last year and spent an estimated £37K. The top 5 brands take 42% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -30.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months
202K
Growth, 90 days vs prior 90
-30.9%
Conversion, latest week
2.1%
Market size, estimated
£37Ka year
Top search term
prank box25K searches a year

02 · Price

A sale here is worth £8.47.

Listings sell for £8.47 on average, from £4.09 to £16.30. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £8.47 that is £847 to £2K a year per listing.

Average price
£8.47under the $15 to $100 sweet spot
Price range
£4.09–£16.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£847–£2K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 24.5% of listings are out of stock. The average listing ranks #614 within Envelopes & Mailing Supplies. It carries 140 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
94%
Out of stock, average day
24.5%
Average rank
#614in Envelopes & Mailing Supplies
Average rating
4.14 starsAmazon United Kingdom average 4.36 stars
Average reviews
140per listing
Listings tracked
54

04 · Newcomers

Amazon counts 0 of last year's 30 launches as successful.

30 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
30
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Annoying Gift Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

45 rising

Sellers

49

Top-5 brand share

42%

Top 20: 78%

Top-5 click share

38%

Top 20: 72%

Open market

52%

  • Assveu10%
  • CHANCCI9%
  • SGQTZDZQ8%
  • XUDUOO8%
  • Solbrezeni7%
  • Hlayshing6%

Demand

Annoying Gift Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 29.3× · 8 of 12 months tracked

Search terms

Top Annoying Gift Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • prank box25K/yr
  • annoying gift box40K/yr
  • annoying gifts12K/yr
  • annoying present box7K/yr
  • box inside a box gift prank5K/yr
  • prank gift box37K/yr
  • prank boxes4K/yr
  • the annoying present18K/yr
  • prank box middle finger7K/yr
  • annoying present3K/yr

Reviews and returns

What reviews say buyers love and hate about Annoying Gift Box

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall24%−0.29

Rubbish quality

Shocking quality

Poor quality

Size-Overall14%−0.08

The box is smaller than expected

Very small,

The plastic box didn't fit properly

Assembly/Installation10%−0.02

broke putting it together not worth the money

Hard to assemble

Very difficult to put together as there isnt enough diagrams to build it

Value For Money8%+0.25

not worth the price

Over priced

Waste of money

Instructions/User Manual/Troubleshooting6%−0.08

Instructions aren't the best

Not to mention the instructions are in some sort of morse code that only you would know if you designed the box

Love

Gifting Purpose37%+3.80

Funny gift

Best gift

Fun gift

Fun/Entertainment Experience22%+0.36

Fun to prank people

Very fun

Family fun all the way

Value For Money9%+0.25

so great value for money

Worth the money

good price

Quality-Overall4%−0.29

Great product

Good quality and size

it looks genuinely amazing

Assembly/Installation3%−0.02

It feels decently put together

So cute and easy to assemble

Return

0.7% Return rate 39% Fixable by listing

Size-Overall32%▄▃▅▇▂█

The box is smaller than expected

Very small,

The plastic box didn't fit properly

Quality-Overall21%█▇▄▄▇▁

Rubbish quality

Shocking quality

Poor quality

Defective Material/Parts12%▃▃▁▇▄█

Few bits in the box- very underwhelming

Cushion8%▁▄▅▁█▁

a very small whoopee cushion which makes a rather half-hearted noise

I doubt it would do anything if placed under someone's seat cushion

The whoopee cushion burst on first use

Gifting Purpose7%▄█▁▁█▁

FAQ

Common Annoying Gift Box questions

Answered from the same tracked data.