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Accounts Book

Fail

Prices span $2.36–$15.36, mostly outside the sweet spot, so Accounts Book is a Fail.

Flapen Score
39
39 / 100
Ranks 626 of 835 Stationery & Office Supplies niches · −8 vs the category median of 47
Market size
£110K/yr373K searches / yr
90-day growth
-31.1%search demand this quarter
Competition
51%top-5 click share · 12 brands · 68 sellers

Flapen Score

Accounts Book against its category

The dotted line is the Stationery & Office Supplies average. Past it, Accounts Book is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Accounts Book market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Accounts Book 373K times last year and spent an estimated £110K. The top 5 brands take 84% of clicks. Demand peaks in Feb–Apr. Flapen scores it 39 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 373K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £110K a year.

Searches, last 12 months
373K
Growth, 90 days vs prior 90
-31.1%
Conversion, latest week
3.9%
Market size, estimated
£110Ka year
Peak month
April5.4× the quietest month
Top search term
new account135K searches a year

02 · Price

A sale here is worth £7.57.

Listings sell for £7.57 on average, from £2.36 to £15.36. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £7.57 that is £4K to £6K a year per listing.

Average price
£7.57under the $15 to $100 sweet spot
Price range
£2.36–£15.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

37% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #59 within Notebooks, Writing Pads & Diaries. It carries 919 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
37%
Prime listings
80%
Out of stock, average day
3.5%
Average rank
#59in Notebooks, Writing Pads & Diaries
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
919per listing
Listings tracked
30

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Accounts Book products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£9K£13K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

68

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

51%

Top 20: 92%

Open market

12%

  • Silvine49%
  • Simplex11%
  • Collins10%
  • 1ABOVE8%
  • Black n' Red6%
  • Clever Fox4%
  • Open — no brand owns it (6 brands, 12%)

Demand

Accounts Book search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Feb, Apr · busiest ÷ quietest = 5.4×

Search terms

Top Accounts Book search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • new account135K/yr
  • account70K/yr
  • accounts book60K/yr
  • cash book49K/yr
  • book keeping account book13K/yr
  • account book12K/yr
  • accounting book10K/yr
  • cash book a57K/yr
  • simplex d accounts book - green5K/yr
  • cash book a45K/yr

Reviews and returns

What reviews say buyers love and hate about Accounts Book

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money40%−0.14

Very expensive for what they are

Not worth sending it back for the price

Not worth the money

Quality-Overall20%−0.02

Poor quality

Poor quality product

Office Usability20%−0.06
Thickness20%−0.07

Shocking thought it would be thicker and larger

Love

Advertised Vs Actual Product26%+2.18

Just what I needed

As described

They do what they promise to do

Value For Money18%−0.14

Good value for the money

Very good value

Value 4 money

Quality-Overall13%−0.02

The books are good quality

Quality item

Good quality, does what it's supposed to

Ease Of Use10%+0.73

EASY TO USE

Really handy cash books

Easy to use

Paper Quality7%+0.50

Good quality paper

Good quality books

Good Quality Cash Books

Return

0.2% Return rate 69% Fixable by listing

Size-Overall41%█▄▄▃▃▄
Advertised Vs Actual Product13%▁█▆█▁▇
Color8%
Compatibility-Overall5%▁█▁▂▁▁
Quality-Overall4%▁▁▆█▁▁

Poor quality

Poor quality product

FAQ

Common Accounts Book questions

Answered from the same tracked data.