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Academic Diary 2023-2024

Maybe

Returns run at only 0.6% of orders. But shoppers spend only $39K a year here, so Academic Diary 2023-2024 is a Maybe.

Flapen Score
58
58 / 100
Top 9% of 835 Stationery & Office Supplies niches · +11 vs the category median of 47
Market size
£39K/yr190K searches / yr
90-day growth
+87.9%search demand this quarter
Competition
26%top-5 click share · 38 brands · 61 sellers

Flapen Score

Academic Diary 2023-2024 against its category

The dotted line is the Stationery & Office Supplies average. Past it, Academic Diary 2023-2024 is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Academic Diary 2023-2024 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Academic Diary 2023-2024 190K times last year and spent an estimated £39K. The top 5 brands take 45% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

2.8% of searches ended in a purchase last week.

Shoppers searched for this 190K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +87.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
190K
Growth, 90 days vs prior 90
+87.9%
Conversion, latest week
2.8%
Market size, estimated
£39Ka year
Peak month
September4.6× the quietest month
Top search term
academic diary97K searches a year

02 · Price

A sale here is worth £7.16.

Listings sell for £7.16 on average, from £3.29 to £17.22. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £7.16 that is £0 to £716 a year per listing.

Average price
£7.16under the $15 to $100 sweet spot
Price range
£3.29–£17.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£716
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 34.8% of listings are out of stock. The average listing ranks #138 within Calendars, Planners & Personal Organisers. It carries 644 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
34.8%
Average rank
#138in Calendars, Planners & Personal Organisers
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
644per listing
Listings tracked
83

04 · Newcomers

Amazon counts 15 of last year's 36 launches as successful.

36 products launched here in the last 12 months. Amazon counts 15 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
36
Successful launches
15Amazon's first-year sales bar
Average brand age
36 months

Products

Top Academic Diary 2023-2024 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

£0£771£2K£2K£3K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 falling

Sellers

61

Top-5 brand share

45%

Top 20: 89%

Top-5 click share

26%

Top 20: 60%

Open market

49%

  • G4GADGET12%
  • Rileys & Co9%
  • evelay9%
  • Collins8%
  • Thboxes7%
  • Smart Panda6%

Demand

Academic Diary 2023-2024 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 4.6×

Search terms

Top Academic Diary 2023-2024 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • academic diary97K/yr
  • dairy37K/yr
  • work diary26K/yr
  • daily diary16K/yr
  • a3 diary6K/yr
  • doary3K/yr
  • academic year diaries2K/yr
  • 2023 diary1K/yr
  • diary 2023-2024381/yr

Reviews and returns

What reviews say buyers love and hate about Academic Diary 2023-2024

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall18%−0.08

Poor Quality

Cheap quality

Overall build quality is low

Paper Quality13%−0.10

paper easily tearing

Thin paper and poor quality feel

the paper is sticked

Advertised Vs Actual Product10%+1.36

Not the size described

the pictures are misleading

Not as advertised

Print Quality9%−0.11

There is a print error on the annual calendar at the front though

No good been printed wrong no wonder it was cheap

not being confident that there arent more printing mistakes my rating is 2 stars

Value For Money9%+1.06

I thought it was a little expensive

Given half way through year could have been priced lower

a little on the pricey side

Love

Quality-Overall22%−0.08

Good quality delivered as promised

Build quality feels solid and well thought out

Amazing Quality

Advertised Vs Actual Product15%+1.36

Exactly what I needed

As described

Exactly as pictured

Document Organizing/Classification14%+0.99

Good size and keeps documentation in order

Its perfect for keeping me organised

Keeps me organised

Value For Money13%+1.06

Great deal

Excellent value

Excellent value

Paper Quality7%−0.10

Lovely quality paper

the paper itself is really nice

Nice thick paper

Return

0.6% Return rate 68% Fixable by listing

Size-Overall44%█▆▆▇▆▆

Too Small

full inches - not much good for me in the UK

Its a bit on the big side

Quality-Overall11%▆▇█▂█▅

Poor Quality

Cheap quality

Overall build quality is low

Advertised Vs Actual Product10%▄▃██▃▆

Not the size described

the pictures are misleading

Not as advertised

Paper Quality5%▂▅▃▄██

paper easily tearing

Thin paper and poor quality feel

the paper is sticked

Color3%▃█▃▄▂▅

FAQ

Common Academic Diary 2023-2024 questions

Answered from the same tracked data.