Skip to content

Academic Diary 2022-2023

Maybe

Search demand grew +289.1% this quarter. But prices span $3.53–$14.24, mostly outside the sweet spot, so Academic Diary 2022-2023 is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 835 Stationery & Office Supplies niches · +8 vs the category median of 47
Market size
£27K/yr165K searches / yr
90-day growth
+289.1%search demand this quarter
Competition
36%top-5 click share · 20 brands · 38 sellers

Flapen Score

Academic Diary 2022-2023 against its category

The dotted line is the Stationery & Office Supplies average. Past it, Academic Diary 2022-2023 is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Academic Diary 2022-2023 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Academic Diary 2022-2023 165K times last year and spent an estimated £27K. The top 5 brands take 60% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

2.4% of searches ended in a purchase last week.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +289.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
+289.1%
Conversion, latest week
2.4%
Market size, estimated
£27Ka year
Peak month
September18.8× the quietest month
Top search term
academic diary97K searches a year

02 · Price

A sale here is worth £6.93.

Listings sell for £6.93 on average, from £3.53 to £14.24. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £6.93 that is £0 to £693 a year per listing.

Average price
£6.93under the $15 to $100 sweet spot
Price range
£3.53–£14.24
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£693
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 47.5% of listings are out of stock. The average listing ranks #157 within Calendars, Planners & Personal Organisers. It carries 590 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
47.5%
Average rank
#157in Calendars, Planners & Personal Organisers
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
590per listing
Listings tracked
43

04 · Newcomers

Amazon counts 12 of last year's 27 launches as successful.

27 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
27
Successful launches
12Amazon's first-year sales bar
Average brand age
31 months

Products

Top Academic Diary 2022-2023 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

£0£816£2K£2K£3K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

38

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

36%

Top 20: 80%

Open market

35%

  • Rileys & Co17%
  • Thboxes13%
  • evelay13%
  • G4GADGET12%
  • Smart Panda6%
  • RETTACY5%

Demand

Academic Diary 2022-2023 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 18.8×

Search terms

Top Academic Diary 2022-2023 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • academic diary97K/yr
  • academic planner55K/yr
  • academic diaries4K/yr
  • a5 academic diary5K/yr
  • diary 20223K/yr
  • academic diary 2022-2023606/yr
  • acedemic year diary19/yr

Reviews and returns

What reviews say buyers love and hate about Academic Diary 2022-2023

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money15%−0.04

I thought it was a little expensive

feel more expensive than they are

Waste of money

Paper Quality11%−0.08

the pages are clearly layed out

The pages inside were upside down so had to return

Thin paper and poor quality feel

Advertised Vs Actual Product10%+0.43

Advertised as an Academic Diary yet does not have a page to add Timetables

Non impressed as it states its a 2026-2027 diary

Quality-Overall10%−0.06

Cheap

Cheap quality

Poor quality

Adhesion/Stickiness5%−0.02

No stickers like the picture

Love

Quality-Overall17%−0.06

The diary is brilliant quality wise

Excellent Quality

Great quality and handy size

Document Organizing/Classification15%+0.99

Great diary with loads of space for organising

Perfect for keeping a busy family organised

Keeps me organised

Advertised Vs Actual Product11%+0.43

As described

Exactly what I needed

Does the job

Paper Quality11%−0.08

the paper itself is really nice

Lovely quality paper

Nice thick paper

Design-Overall10%+0.71

Beautiful design

has a pretty design which stands out in my drawer

The design is straightforward and practical

Return

0.5% Return rate 63% Fixable by listing

Size-Overall37%█▁▅▇▅▇

full inches - not much good for me in the UK

Too Small

Advertised Vs Actual Product13%▁▁█▅▂▃

Advertised as an Academic Diary yet does not have a page to add Timetables

Non impressed as it states its a 2026-2027 diary

Quality-Overall11%▅█▂▁▃▂

Cheap

Cheap quality

Poor quality

Paper Quality5%▁▁▁▃▇█

the pages are clearly layed out

The pages inside were upside down so had to return

Thin paper and poor quality feel

Strength3%▁▁▃▃▅█

a little flimsy

incredibly flimsy so I very much doubt this is going to hold up for a very months let alone 12 months

quite flimsy, not sure its for me

FAQ

Common Academic Diary 2022-2023 questions

Answered from the same tracked data.