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A6 Diary 2024

Fail

Prices span $3.49–$10.59, mostly outside the sweet spot, so A6 Diary 2024 is a Fail.

Flapen Score
39
39 / 100
Ranks 626 of 835 Stationery & Office Supplies niches · −8 vs the category median of 47
Market size
£4K/yr25K searches / yr
90-day growth
-18.4%search demand this quarter
Competition
54%top-5 click share · 15 brands · 22 sellers

Flapen Score

A6 Diary 2024 against its category

The dotted line is the Stationery & Office Supplies average. Past it, A6 Diary 2024 is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The A6 Diary 2024 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for A6 Diary 2024 25K times last year and spent an estimated £4K. The top 5 brands take 63% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-18.4%
Conversion, latest week
2.5%
Market size, estimated
£4Ka year
Peak month
December4.6× the quietest month
Top search term
a6 diary18K searches a year

02 · Price

A sale here is worth £7.10.

Listings sell for £7.10 on average, from £3.49 to £10.59. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £7.10 that is £0 to £710 a year per listing.

Average price
£7.10under the $15 to $100 sweet spot
Price range
£3.49–£10.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£710
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.3% of listings are out of stock. The average listing ranks #361 within Calendars, Planners & Personal Organisers. It carries 194 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
24.3%
Average rank
#361in Calendars, Planners & Personal Organisers
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
194per listing
Listings tracked
20

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top A6 Diary 2024 products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

£0£438£875£1K£2K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

22

Est. top-5 brand share

63%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 100%

Open market

29%

  • Orbitron21%
  • Busy B14%
  • SenZee10%
  • Collins9%
  • Kamaking9%
  • 1ABOVE8%

Demand

A6 Diary 2024 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.6×

Search terms

Top A6 Diary 2024 search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • a6 diary18K/yr
  • diary a67K/yr
  • diary 2024 a623/yr

Reviews and returns

What reviews say buyers love and hate about A6 Diary 2024

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Its a bit wider than a slim diary”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common A6 Diary 2024 questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data