A5 Filofax Diary 2026 Refill
soft demand (-64.8% this quarter) — A5 Filofax Diary 2026 Refill doesn't clear our bar today.
Flapen Score
Is A5 Filofax Diary 2026 Refill profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, A5 Filofax Diary 2026 Refill is a £34K/yr Amazon United Kingdom market (51K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 36/100.
A5 Filofax Diary 2026 Refill: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -64.8% over the last 90 days and 7.9% of searches end in a purchase.
£34K
revenue / yr
Who owns the niche?
The top 5 brands hold 94% of demand, so 6% of the market is open.
6%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 21 products
Top A5 Filofax Diary 2026 Refill products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Filofax A5 Week on two pages column format English 2026 diary 26-68521
- Price
- £10.12
- Rating
- 4.8/5
- Reviews
- 262
- Age
- 1y ago
Orgnizme 26-27 Middle Year Weekly Diary Refill A5 Size Week on Two Pages Monthly Tabs Jul 2026 - Jun 2027 Filofax A5 Compatible
- Price
- £7.35
- Rating
- 4.6/5
- Reviews
- 1,061
- Age
- 7mo ago
2026 Diary Refill A5 Size Week on Two Pages Monthly Tabs Filofax A5 Compatible
- Price
- £6.99
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 9mo ago
Filofax A5 week per page 4 language 2026 diary 26-68517
- Price
- £6.19
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 1y ago
Filofax A5 week on one page with notes 5 language 2026 diary 26-68509
- Price
- £9.90
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 1y ago
Trending
90-day click momentum
NEYSA Diary 2026 2027 Refill Week on 2 Pages A5 with UK Holidays
- Price
- £6.20
- Rating
- 4.9/5
- Reviews
- 14
- Age
- 3mo ago
Filofax A5 week on two pages mid year August 26 - July 27 diary refill 27-68562
- Price
- £11.35
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Orgnizme 26-27 Middle Year Weekly Diary Refill A5 Size Week on Two Pages Monthly Tabs Jul 2026 - Jun 2027 Filofax A5 Compatible
- Price
- £7.35
- Rating
- 4.6/5
- Reviews
- 1,061
- Age
- 7mo ago
Orgnizme 26-27 Middle Year Diary Refill Personal Size Week on Two Pages July 2026 - June 2027 Compatible with Filofax Personal Organiser
- Price
- £7.48
- Rating
- 4.6/5
- Reviews
- 1,061
- Age
- 7mo ago
Filofax A5 Minimal week on two pages 5 language 2026 diary 26-68590
- Price
- £7.43
- Rating
- 3.5/5
- Reviews
- 7
- Age
- 1y ago
Newest
by launch dateNEYSA Diary 2026 2027 Refill Week on 2 Pages A5 with UK Holidays
- Price
- £6.20
- Rating
- 4.9/5
- Reviews
- 14
- Age
- 3mo ago
Filofax A5 week on two pages mid year August 26 - July 27 diary refill 27-68562
- Price
- £11.35
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Academic Diary 2026 2027 Refill A5 Size Week to View 21 x 14.8 cm
- Price
- £7.18
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 7mo ago
Orgnizme 26-27 Middle Year Weekly Diary Refill A5 Size Week on Two Pages Monthly Tabs Jul 2026 - Jun 2027 Filofax A5 Compatible
- Price
- £7.35
- Rating
- 4.6/5
- Reviews
- 1,061
- Age
- 7mo ago
Orgnizme 26-27 Middle Year Diary Refill Personal Size Week on Two Pages July 2026 - June 2027 Compatible with Filofax Personal Organiser
- Price
- £7.48
- Rating
- 4.6/5
- Reviews
- 1,061
- Age
- 7mo ago
Competition: brands, sellers & click share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
Brands
7 rising
Sellers
27
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
53%
Top 20: 100%
Open market
3%
- Filofax50%
- Orgnizme21%
- genXon15%
- YHH4%
- Thboxes4%
- NEYSA3%
- Open — no brand owns it (1 brand, 3%)
A5 Filofax Diary 2026 Refill demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top A5 Filofax Diary 2026 Refill search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- a5 filofax diary 2026 refill24K/yr
- filofax a5 refills 20269K/yr
- a5 filofax diary 2026 refill week on 2 pages5K/yr
- filofax personal refills 2026 a55K/yr
- filofax a5 refills 2026 week on two pages9K/yr
What reviews say buyers love and hate about A5 Filofax Diary 2026 Refill
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“good quality with month dividers”
“Clear layout, good paper quality for everyday planning”
“Just what I wanted”
“Just the right size”
“This diary refill is an excellent choice for staying organised throughout the year, with a clear and thoughtful layout that makes planning easy and enjoyable”
What buyers complain about
69% of reviews“just expensive”
“Even on the cover it shows QR codes, however it is blank inside”
“I'd describe it like cheap copier paper”
“My only complaint is the paper is quite thin”
A5 Filofax Diary 2026 Refill return rate & reasons
Why buyers send it back, as a share of all return requests.
1.8%
Return rate
91%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common A5 Filofax Diary 2026 Refill questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
