A3 Folder
FailShoppers spend only $49K a year here, so A3 Folder is a Fail.
- Flapen Score
- 47 / 100Ranks 399 of 835 Stationery & Office Supplies niches · on the category median47
- Market size
- £49K/yr76K searches / yr
- 90-day growth
- -19.7%search demand this quarter
- Competition
- 47%top-5 click share · 24 brands · 51 sellers
Flapen Score
A3 Folder against its category
The dotted line is the Stationery & Office Supplies average. Past it, A3 Folder is stronger. Inside it, weaker.
Market
The A3 Folder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for A3 Folder 76K times last year and spent an estimated £49K. The top 5 brands take 68% of clicks. Demand peaks in Sep. Flapen scores it 47 out of 100, a Fail.
01 · Demand
6.7% of searches ended in a purchase last week.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -19.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- -19.7%
- Conversion, latest week
- 6.7%
- Market size, estimated
- £49Ka year
- Peak month
- September2.8× the quietest month
- Top search term
- a3 folder57K searches a year
02 · Price
A sale here is worth £9.71.
Listings sell for £9.71 on average, from £5.07 to £19.39. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £9.71 that is £971 to £2K a year per listing.
- Average price
- £9.71under the $15 to $100 sweet spot
- Price range
- £5.07–£19.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £971–£2K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #89 within Office Supplies. It carries 902 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 89%
- Out of stock, average day
- 5.0%
- Average rank
- #89in Office Supplies
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 902per listing
- Listings tracked
- 36
04 · Newcomers
Amazon counts 0 of last year's 8 launches as successful.
8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top A3 Folder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
JIKIOU A3 Art Folder with Clear Plastic Sleeves 40 Pockets Black
- Price
- £9.86
- Rating
- 4.5/5
- Reviews
- 155
- Age
- 3y ago

Exacompta - Ref 53810E - PremTouch Lever Arch File - 32 x 48cm in Size Suitable for A3 Documents 80mm Spine 80mm Rings Metal Finger Pull - Grey Marbled Cover
- Price
- £11.90
- Rating
- 4.4/5
- Reviews
- 287
- Age
- 16y ago

HERMA Elastic Folder Translucent in Black A3 Sturdy Plastic with 3 Inner Flaps 1 Span Folder
- Price
- £5.08
- Rating
- 4.6/5
- Reviews
- 2,739
- Age
- 9y ago

Thboxes A3 Display Book Folder 40 Pocket Presentation Portfolio Folder
- Price
- £10.36
- Rating
- 4.4/5
- Reviews
- 210
- Age
- 2y ago

eco-eco A3 100% Recycled 20 Pocket Black Flexible Cover Portfolio Book Folder Display Book eco192
- Price
- £5.79
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 5mo ago
Trending
90-day click momentum
A3 Art Folder Carry Case 4PCS Clear Plastic Wallets Zip (4 Colors)
- Price
- £7.48
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

2 Pack A3 Display Book Folder 40 Pocket Book Presentation Portfolio Folder with Clear Plastic Sleeve Art Portfolio Presentation Folders for Painting Artwork School Office
- Price
- £8.32
- Rating
- 4.5/5
- Reviews
- 3
- Age
- 7mo ago

A3 Plastic Wallets 5 Pack Zip Lock Bags Mesh Document Wallet File Folders
- Price
- £6.72
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 10mo ago

HERMA 19512 Portfolio Folders A3 Translucent White Pack of 3 Childrens Plastic Corner Folder with Inner Flaps and Elastic Band Sturdy Plastic Folders Set for Boys and Girls
- Price
- £5.59
- Rating
- 4.5/5
- Reviews
- 49
- Age
- 4y ago

eco-eco A3 100% Recycled 20 Pocket Black Flexible Cover Portfolio Book Folder Display Book eco192
- Price
- £5.79
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 5mo ago
Newest
by launch date
A3 Art Folder Carry Case 4PCS Clear Plastic Wallets Zip (4 Colors)
- Price
- £7.48
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

eco-eco A3 100% Recycled 20 Pocket Black Flexible Cover Portfolio Book Folder Display Book eco192
- Price
- £5.79
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 5mo ago

2 Pack A3 Display Book Folder 40 Pocket Book Presentation Portfolio Folder with Clear Plastic Sleeve Art Portfolio Presentation Folders for Painting Artwork School Office
- Price
- £8.32
- Rating
- 4.5/5
- Reviews
- 3
- Age
- 7mo ago

12 Pack A3 Clear Plastic Wallets Transparent A3 Press Stud Wallets Document Holder Waterproof Plastic Wallet Folder Envelope Folders Landscape Document Organizer for Office School Home
- Price
- £14.49
- Rating
- 4.2/5
- Reviews
- 7
- Age
- 8mo ago

A3 Plastic Wallets 5 Pack Zip Lock Bags Mesh Document Wallet File Folders
- Price
- £6.72
- Rating
- 4.5/5
- Reviews
- 220
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 flat
Sellers
51
Top-5 brand share
68%
Top 20: 96%
Top-5 click share
47%
Top 20: 84%
Open market
29%
- HERMA21%
- eco-eco17%
- JIKIOU12%
- Exacompta11%
- Thboxes7%
- ASelected3%
Demand
A3 Folder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 2.8×
Search terms
Top A3 Folder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- a3 folder57K/yr
- a3 folders12K/yr
- a3 file folder3K/yr
- a3 file3K/yr
Reviews and returns
What reviews say buyers love and hate about A3 Folder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not fit for purpose
They are NOT A3 as marketed - they are tiny
These folders are too small
Broke with first use
Broken handle on first use
the first day I have used it the handle completely broke off
Incorrect description
The art portfolio folder didnt have a handle as described in the picture
Not sized as advertised
These are not A3 - I cannot fit an A3 sheet of paper inside them
Not big enough to fit A3 paper
They are a little under A3 size so A3 papers do not fit
These are too small to fit an A3 piece of paper in
Love
looks clean and professional
Good quality
Good quality wallets
Great price too
Good value for money
Value for money
Just what i needed
Did it's job
As expected
Useful
Exactly as advertised - Look tough enough - Very handy
Good and practical
Organisers
Perfect solution to keep my diamond art organised
Excellent Product To Keep Those Special Documents Safe
Return
0.9% Return rate 75% Fixable by listing
Not fit for purpose
They are NOT A3 as marketed - they are tiny
These folders are too small
A little flimsy
outside folder very flimsy
Could be stronger
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common A3 Folder questions
Answered from the same tracked data.









