Skip to content

6th Birthday Card Girl

Maybe

Returns run at only 0.1% of orders. But prices span $1.40–$6.12, mostly outside the sweet spot, so 6th Birthday Card Girl is a Maybe.

Flapen Score
51
51 / 100
Top 32% of 835 Stationery & Office Supplies niches · +4 vs the category median of 47
Market size
£37K/yr80K searches / yr
90-day growth
-2.1%search demand this quarter
Competition
42%top-5 click share · 15 brands · 26 sellers

Flapen Score

6th Birthday Card Girl against its category

The dotted line is the Stationery & Office Supplies average. Past it, 6th Birthday Card Girl is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 6th Birthday Card Girl market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 6th Birthday Card Girl 80K times last year and spent an estimated £37K. The top 5 brands take 51% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

15.9% of searches ended in a purchase last week.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
-2.1%
Conversion, latest week
15.9%
Market size, estimated
£37Ka year
Top search term
6th birthday card girl23K searches a year

02 · Price

A sale here is worth £2.93.

Listings sell for £2.93 on average, from £1.40 to £6.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £2.93 that is £733 to £1K a year per listing.

Average price
£2.93under the $15 to $100 sweet spot
Price range
£1.40–£6.12
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£733–£1K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #1,661 within Cards & Card Stock. It carries 90 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
4.8%
Average rank
#1,661in Cards & Card Stock
Average rating
4.69 starsAmazon United Kingdom average 4.36 stars
Average reviews
90per listing
Listings tracked
36

04 · Newcomers

Amazon counts 0 of last year's 16 launches as successful.

16 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top 6th Birthday Card Girl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£6K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

26

Top-5 brand share

51%

Top 20: 100%

Top-5 click share

42%

Top 20: 83%

Open market

42%

  • Me To You14%
  • Danilo Promotions LTD10%
  • LimaLima9%
  • Stuff49%
  • Piccadilly Greetings8%
  • Felbridge Studio8%

Demand

6th Birthday Card Girl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26NovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.7× · 9 of 12 months tracked

Search terms

Top 6th Birthday Card Girl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 6th birthday card girl23K/yr
  • 6 birthday card14K/yr
  • 6 year old birthday card12K/yr
  • 6th birthday card7K/yr
  • birthday card 6 year old girl9K/yr
  • birthday card for 6 year old girl4K/yr
  • birthday card 64K/yr
  • 6 birthday card girl4K/yr
  • age 6 birthday card4K/yr

Reviews and returns

What reviews say buyers love and hate about 6th Birthday Card Girl

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall17%−0.01

Low quality

Ease Of Use17%−0.09

cannot use

Value For Money11%−0.01

Seems quite expensive considering the size

Size-Overall5%−0.05

It may feel a bit big from the product page pics

Love

Quality-Overall37%−0.01

The card is decent quality

Good quality card

Good quality

Value For Money12%−0.01

Price good as well

Great value

Good price for this type of card

Color9%−0.01

Like the colour we'll made

Good quality colourful card

The colours are vibrant

Design-Overall8%+1.52

Great design

Very good card for 6 year old nice design as shown

is the very well thought out design

Size-Overall8%−0.05

Perfect and good size

big my great grandson loved it

Very appropriate for the little girl it is for

Return

0.1% Return rate 25% Fixable by listing

Value For Money25%

Seems quite expensive considering the size

Certifications25%▁█▁▁▁▁
Leak-Proof25%
Size-Overall25%▁▁▁▁▁█

It may feel a bit big from the product page pics

FAQ

Common 6th Birthday Card Girl questions

Answered from the same tracked data.