5th Birthday Card Boy
FailPrices span $1.40–$3.33, mostly outside the sweet spot, so 5th Birthday Card Boy is a Fail.
- Flapen Score
- 47 / 100Ranks 399 of 835 Stationery & Office Supplies niches · on the category median47
- Market size
- £45K/yr102K searches / yr
- 90-day growth
- -3.1%search demand this quarter
- Competition
- 42%top-5 click share · 14 brands · 29 sellers
Flapen Score
5th Birthday Card Boy against its category
The dotted line is the Stationery & Office Supplies average. Past it, 5th Birthday Card Boy is stronger. Inside it, weaker.
Market
The 5th Birthday Card Boy market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 5th Birthday Card Boy 102K times last year and spent an estimated £45K. The top 5 brands take 83% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
15.8% of searches ended in a purchase last week.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- -3.1%
- Conversion, latest week
- 15.8%
- Market size, estimated
- £45Ka year
- Peak month
- September2.0× the quietest month
- Top search term
- 5th birthday card boy26K searches a year
02 · Price
A sale here is worth £2.75.
Listings sell for £2.75 on average, from £1.40 to £3.33. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £2.75 that is £688 to £1K a year per listing.
- Average price
- £2.75under the $15 to $100 sweet spot
- Price range
- £1.40–£3.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £688–£1K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #2,054 within Cards & Card Stock. It carries 167 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 4.8%
- Average rank
- #2,054in Cards & Card Stock
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 167per listing
- Listings tracked
- 38
04 · Newcomers
Amazon counts 1 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top 5th Birthday Card Boy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Despicable Me Age 5 Birthday Card Minions 5th Birthday Cute Cartoon Card For Son Daughter Nephew Neice Grandson Granddaugther Milestone Birthday Card
- Price
- £1.96
- Rating
- 4.0/5
- Reviews
- 13
- Age
- 1y ago
UK Greetings Marvel 5th Birthday Card For Him/Boy With Envelope - Badge Design With Spider-Man
- Price
- £2.70
- Rating
- 4.7/5
- Reviews
- 379
- Age
- 4y ago
5th Birthday Cards for Boys Monster Truck This Is How I Roll
- Price
- £3.32
- Rating
- 4.6/5
- Reviews
- 97
- Age
- 9mo ago
5th Birthday Card Super Mario Brothers Age 5 Birthday cards
- Price
- £2.46
- Rating
- 4.5/5
- Reviews
- 103
- Age
- 3y ago
Central 23 5th Birthday Card Boy - Dinosaur Birthday Card For Kids - 5 Year Old - Happy Fifth Birthday - Age Five - Greeting Cards For Son Grandson Brother - Comes With Stickers
- Price
- £3.31
- Rating
- 4.8/5
- Reviews
- 40
- Age
- 2y ago
Trending
90-day click momentum
5th Birthday Card for Boys - Five Today 5 Years Old Football Design - Happy Fifth Birthday Card for Son Grandson Newphew Friend - Includes Blue Envelope 14cm
- Price
- £2.48
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
5th Birthday Card for Boys Five Today 5 Years Old - Cute Dinosaur Design Happy Fifth Birthday Greeting Card for Grandson Nephew Son- Includes Yellow Envelope 14cm
- Price
- £2.88
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 3mo ago
5th Birthday Card for Girls - Five Today 5 Years Old Rainbow Unicorns Design - Happy Fifth Birthday Card for Granddaughter Niece Daughter - Includes Pink Envelope 14cm
- Price
- £3.08
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 3mo ago
LimaLima 5th Birthday Card Boy Dinosaur Design For Son Grandson Nephew
- Price
- £2.53
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 5mo ago
5th Birthday Card Super Mario Brothers Age 5 Birthday cards
- Price
- £2.46
- Rating
- 4.5/5
- Reviews
- 103
- Age
- 3y ago
Newest
by launch date5th Birthday Card for Boys - Five Today 5 Years Old Football Design - Happy Fifth Birthday Card for Son Grandson Newphew Friend - Includes Blue Envelope 14cm
- Price
- £2.48
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
5th Birthday Card for Boys Five Today 5 Years Old - Cute Dinosaur Design Happy Fifth Birthday Greeting Card for Grandson Nephew Son- Includes Yellow Envelope 14cm
- Price
- £2.88
- Rating
- 4.7/5
- Reviews
- 26
- Age
- 3mo ago
5th Birthday Card for Girls - Five Today 5 Years Old Rainbow Unicorns Design - Happy Fifth Birthday Card for Granddaughter Niece Daughter - Includes Pink Envelope 14cm
- Price
- £3.08
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 3mo ago
5th Birthday Card Gift for Boys and Girls Comic Book Style Design Happy 5 Years Old Greeting Card With Vibrant Yellow Envelope Size 14cm
- Price
- £2.79
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago
5th Birthday Card for Boys Five Today 5 Years Old - Graffiti Design Happy Fifth Birthday Card for Grandson Nephew Son - Includes Yellow Envelope 14cm
- Price
- £2.65
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
29
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
42%
Top 20: 84%
Open market
13%
- Danilo Promotions LTD24%
- UK Greetings18%
- Stuff417%
- Felbridge Studio14%
- Central 2310%
- Twizler4%
- Open — no brand owns it (8 brands, 13%)
Demand
5th Birthday Card Boy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.0×
Search terms
Top 5th Birthday Card Boy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 5th birthday card boy26K/yr
- 5 year old birthday card15K/yr
- 5 birthday card15K/yr
- birthday card 5 year old boy12K/yr
- 5th birthday card10K/yr
- birthday card for 5 year old boy6K/yr
- boys 5th birthday card4K/yr
- age 5 birthday card boy4K/yr
- birthday card 54K/yr
- happy 5th birthday card4K/yr
Reviews and returns
What reviews say buyers love and hate about 5th Birthday Card Boy
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Low quality
Vile
Quite expensive for what it is
cannot use
Love
Good quality
Great quality card
good quality card
Worth the money
Great value
Great product at a great price
Good size
a nice sized card as well
Great size
Exactly as advertised
Exactly as described
As described, nothing different
The pop up design is very clever
the overall design feels thoughtful
Fun colourful design
Return
0.1% Return rate 38% Fixable by listing
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 5th Birthday Card Boy questions
Answered from the same tracked data.