5th Birthday Card Boy

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months

102K

Growth, 90 days vs prior 90

-3.1%

Conversion, latest week

15.8%

Market size, estimated

£45Ka year

Peak month

September2.0× the quietest month

Top search term

5th birthday card boy26K searches a year

Listings sell for £2.75 on average, from £1.40 to £3.33. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £2.75 that is £688 to £1K a year per listing.

Average price

£2.75under the $15 to $100 sweet spot

Price range

£1.40–£3.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

£688–£1K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #2,054 within Cards & Card Stock. It carries 167 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

4.8%

Average rank

#2,054in Cards & Card Stock

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

167per listing

Listings tracked

38

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months