21st Birthday Wrapping Paper

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months

74K

Growth, 90 days vs prior 90

-1.3%

Conversion, latest week

11.4%

Market size, estimated

£41Ka year

Top search term

21st wrapping paper for her15K searches a year

Listings sell for £4.85 on average, from £2.32 to £8.59. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £4.85 that is £485 to £1K a year per listing.

Average price

£4.85under the $15 to $100 sweet spot

Price range

£2.32–£8.59

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£485–£1K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #534 within Paper. It carries 118 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

94%

Out of stock, average day

3.5%

Average rank

#534in Paper

Average rating

4.61 starsAmazon United Kingdom average 4.36 stars

Average reviews

118per listing

Listings tracked

48

31 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

31

Successful launches

0Amazon's first-year sales bar

Average brand age

23 months