21st Birthday Wrapping Paper

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months

74K

Growth, 90 days vs prior 90

-1.3%

Conversion, latest week

11.4%

Market size, estimated

£41Ka year

Top search term

21st wrapping paper for her15K searches a year

Listings sell for £4.85 on average, from £2.32 to £8.59. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £4.85 that is £485 to £1K a year per listing.

Average price

£4.85under the $15 to $100 sweet spot

Price range

£2.32–£8.59

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£485–£1K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #534 within Paper. It carries 118 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

94%

Out of stock, average day

3.5%

Average rank

#534in Paper

Average rating

4.61 starsAmazon United Kingdom average 4.36 stars

Average reviews

118per listing

Listings tracked

48

31 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

31

Successful launches

0Amazon's first-year sales bar

Average brand age

23 months