2026 Slim Diary
FailDemand is soft, at -67.1% this quarter, so 2026 Slim Diary is a Fail.
- Flapen Score
- 37 / 100Ranks 671 of 835 Stationery & Office Supplies niches · −10 vs the category median of 4737
- Market size
- £25K/yr102K searches / yr
- 90-day growth
- -67.1%search demand this quarter
- Competition
- 49%top-5 click share · 8 brands · 19 sellers
Flapen Score
2026 Slim Diary against its category
The dotted line is the Stationery & Office Supplies average. Past it, 2026 Slim Diary is stronger. Inside it, weaker.
Market
The 2026 Slim Diary market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for 2026 Slim Diary 102K times last year and spent an estimated £25K. The top 5 brands take 91% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
6.2% of searches ended in a purchase last week.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -67.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- -67.1%
- Conversion, latest week
- 6.2%
- Market size, estimated
- £25Ka year
- Top search term
- slim diary 202634K searches a year
02 · Price
A sale here is worth £4.02.
Listings sell for £4.02 on average, from £2.86 to £7.98. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £4.02 that is £0 to £402 a year per listing.
- Average price
- £4.02under the $15 to $100 sweet spot
- Price range
- £2.86–£7.98
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£402
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.3% of listings are out of stock. The average listing ranks #197 within Calendars, Planners & Personal Organisers. It carries 825 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 29.3%
- Average rank
- #197in Calendars, Planners & Personal Organisers
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 825per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top 2026 Slim Diary products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
PaulStore 2027 Slim Line Week to View Padded Diary Metal Corner Case Bound Planner with Ribbon Marker (Black)
- Price
- £3.28
- Rating
- 4.4/5
- Reviews
- 2,807
- Age
- 3y ago

PaulStore 2027 Slim Week to View Diary Vintage Floral & Typo Designer Weekly Planner with Ribbon Bookmark Agenda for Planning & Organization (Blue Floral)
- Price
- £3.09
- Rating
- 4.5/5
- Reviews
- 743
- Age
- 5y ago

Orbitron 2026 Diary Slim Size Week to View Diaries Full Year Journal Calendar Planner (Blue Tropical)
- Price
- £3.00
- Rating
- 4.6/5
- Reviews
- 991
- Age
- 3y ago

PSO 2026 Diary Slim Week to View Fashion soft padded hardback vintage Diary (Marble)
- Price
- £2.97
- Rating
- 4.6/5
- Reviews
- 1,169
- Age
- 7y ago

Orbitron 2026 Diary Slim Size Week to View Diaries Full Year Journal Calendar Planner (Puppies)
- Price
- £3.31
- Rating
- 4.6/5
- Reviews
- 991
- Age
- 3y ago
Trending
90-day click momentum
PSO 2026 Diary Slim Week to View Fashion soft padded hardback vintage Diary (Marble)
- Price
- £2.97
- Rating
- 4.6/5
- Reviews
- 1,169
- Age
- 7y ago

PaulStore 2026 Slim Line Week To View Diary Vintage Floral Diary Executive Design (Black)
- Price
- £3.24
- Rating
- 4.5/5
- Reviews
- 109
- Age
- 5y ago

Collins - Classic - Slim 2026 12 Month Calendar Year Planner Week-To-View with Appointments Pocket Diary - Black (CAPV.99-26)
- Price
- £7.98
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 1y ago

PaulStore 2026 DIARY SLIM LINE WEEK TO VIEW WITH METAL EDGE (Blue)
- Price
- £3.38
- Rating
- 4.4/5
- Reviews
- 2,665
- Age
- 7y ago

Orbitron 2026 Diary Slim Size Week to View Diaries Full Year Journal Calendar Planner (Blue Tropical)
- Price
- £3.00
- Rating
- 4.6/5
- Reviews
- 991
- Age
- 3y ago
Newest
by launch date
Sixstore 2027 Week to View Slim Diary Soft Leather Feel 16 x 8.5cm Size Journal with Pen Black
- Price
- £4.84
- Rating
- 4.5/5
- Reviews
- 187
- Age
- 1y ago

Sixstore 2027 Week to View Slim Diary Soft Leather Feel 16 x 8.5cm Size Journal with Pen Blue
- Price
- £4.71
- Rating
- 4.5/5
- Reviews
- 187
- Age
- 1y ago

Collins - Classic - Slim 2026 12 Month Calendar Year Planner Week-To-View with Appointments Pocket Diary - Black (CAPV.99-26)
- Price
- £7.98
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 1y ago

POPRUN Pocket Diary 2026 Week to View Slim (16.5x9 cm) Soft Cover Spiral Diary 26 Appointment Weekly Work Planner Card Slot 100GSM Paper (Pacific Green)
- Price
- £5.86
- Rating
- 4.6/5
- Reviews
- 249
- Age
- 1y ago

Wrendale Designs - Slim Diary 2026
- Price
- £6.77
- Rating
- 4.8/5
- Reviews
- 101
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
19
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
49%
Top 20: 98%
Open market
6%
- PaulStore43%
- Orbitron20%
- PSO19%
- Sixstore5%
- Wrendale Designs4%
- Collins3%
- Open — no brand owns it (2 brands, 6%)
Demand
2026 Slim Diary search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 56.3× · 8 of 12 months tracked
Search terms
Top 2026 Slim Diary search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- slim diary 202634K/yr
- 2026 slim diary24K/yr
- 2026 diary slim13K/yr
- slim diary 2026 week to view15K/yr
- slimline diary 202616K/yr
Reviews and returns
What reviews say buyers love and hate about 2026 Slim Diary
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
it had really nasty smell to it like the perfume of a 90-year-old woman this needs to be sorted
O. K.but hard to read days in faint print
looks like these are rejected diaries from there QA that have been sold cheap
Quality not great
Misleading and poor quality
Three and a half months missing
larger then expected or even quoted
small
Love
As described
Just what I needed
Does the job
Nice size
Fits into my handbag nicely
perfect size for handbag
The diary is great quality
Good quality from Wrendale as always
Good quality
A good price
good value
Great value
Useful
Handy pen holder
Very nice and handy
Return
0.3% Return rate 71% Fixable by listing
larger then expected or even quoted
small
Does not resemble description in any way
Misleading and poor quality
Not as described
looks like these are rejected diaries from there QA that have been sold cheap
Quality not great
Misleading and poor quality
Colour much darker blue than illustrated
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 2026 Slim Diary questions
Answered from the same tracked data.









