Cat Food

Shoppers searched for this 7.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.7% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15.7M a year.

Searches, last 12 months

7.9M

Growth, 90 days vs prior 90

-12.5%

Conversion, latest week

15.7%

Market size, estimated

£15.7Ma year

Peak month

March1.3× the quietest month

Top search term

cat food3.4M searches a year

Listings sell for £12.67 on average, from £3.14 to £29.83. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 20,000 to 25,000 of them. At £12.67 that is £253K to £317K a year per listing.

Average price

£12.67under the $15 to $100 sweet spot

Price range

£3.14–£29.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

20,000–25,000

Revenue per listing a year

£253K–£317K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

59% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Cats. It carries 3,319 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

97%

Out of stock, average day

0.0%

Average rank

#10in Cats

Average rating

4.62 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,319per listing

Listings tracked

37

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months