cat creamy treats
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible17.6%search→purchase rate — share of searches ending in a sale
Market size
Good£517K£517K/yr · 469K searches
Review moat
Good1,125.22avg incumbent reviews — the moat a new listing must climb
Growth
Okay+13.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.25avg listing price — sweet spot $15–$100
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£0.92–£12.83cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, cat creamy treats is a £517K/yr Amazon United Kingdom market (469K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
cat creamy treats market data
- Units sold / yr
- 80K–100K
- avg 5,000–6,000/product
- Revenue / yr
- £500K–£625K
- units × avg price
- Conversion rate
- 17.6%
- Avg BSR
- #48
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 78%
- Out of stock
- 0.0%
- Avg brand age
- 51 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
103
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Webbox77%
- Catit14%
- by Amazon5%
- WUNDAPETS5%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +13.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top cat creamy treats search terms
- lick e lix for cats150K/yr
- webbox lick-e-lix cat treats96K/yr
- cat lick treats41K/yr
- lik e lix for cats44K/yr
- licky lix for cats29K/yr
- cat treats lick-e-licks21K/yr
- cat yoghurt17K/yr
- lick e lix19K/yr
- cat yoghurt treats16K/yr
- liquid cat food9K/yr
Top cat creamy treats products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Webbox Lick-e-Lix Cat Treats Variety Value Pack - Kitten Friendly Grain Free No Artificial Preservatives or Colours (50 Pack)
Webbox£12.834.8★1,508 rev
Webbox Lick-e-lix Cat Food Yoghurt Variety Pack (1 x Salmon 1 x Chicken 1 x Liver Sausage 1 x Cheese & Taurine)
Webbox£7.774.7★2,420 rev
Catit Creamy Variety Pack Lickable Cat Treats for Cats & Kittens 15x10g
Catit£4.594.4★1,135 rev
Catit Creamy Variety Pack Lickable Cat Treats for Cats & Kittens 50x10g
Catit£12.584.4★1,135 rev
by Amazon Cat Treat - Lickable Snack - Salmon 5x15g 75g
by Amazon£0.924.0★799 rev
Newest
by launch dateWebbox Lick-e-Lix Cat Treats Variety Value Pack - Kitten Friendly Grain Free No Artificial Preservatives or Colours (50 Pack)
Webbox£12.831,508 rev
by Amazon Cat Treat - Lickable Snack - Salmon 5x15g 75g
by Amazon£0.92799 rev
Catit Creamy Variety Pack Lickable Cat Treats for Cats & Kittens 15x10g
Catit£4.591,135 rev
Catit Creamy Variety Pack Lickable Cat Treats for Cats & Kittens 50x10g
Catit£12.581,135 rev
Webbox Lick-e-Lix Unique Tasty Cat Treats Box (All Flavours) 5-7 Treats Per Pack Lick-e-Lix Chicken 5 Pack 1 Pack
Webbox£4.2129 rev
Trending
90-day click momentumCatit Creamy Variety Pack Lickable Cat Treats for Cats & Kittens 15x10g
Catit£4.594.4★
Webbox Lick-e-Lix Unique Tasty Cat Treats Box (All Flavours) 5-7 Treats Per Pack Lick-e-Lix Chicken 5 Pack 1 Pack
Webbox£4.214.5★
by Amazon Cat Treat - Lickable Snack - Salmon 5x15g 75g
by Amazon£0.924.0★
Catit Creamy Variety Pack Lickable Cat Treats for Cats & Kittens 50x10g
Catit£12.584.4★
Webbox Lick-e-Lix Cat Treats Variety Value Pack - Kitten Friendly Grain Free No Artificial Preservatives or Colours (50 Pack)
Webbox£12.834.8★
What buyers say about cat creamy treats
What buyers praise and complain about, mined from review topics.What buyers love
“The cats really like these”
“Reasonable price”
“Absolutely delicious treat”
“Nice selection of flavours”
“Good quality cat treats”
“are easy to open”
“The portion sizes are just right”
“To me, they smell good enough to have on toast”
“Its great addition to wet and dry food”
“creamy”
What buyers complain about
“Awful smell”
“Overpriced”
“Consistency very runny”
“well most of them as hes not keen about the shrimp flavour”
“this box is huge”
“Don't like to describe what the product looked”
“You have changed the taste -Yuck”
“Made both my cats vomit and have diarrhoea, they have never been sick with any other lick treats”
“Don't make changes stick to what they like”
“Runny and unpalatable looking”
Common questions
- Is cat creamy treats profitable to sell on Amazon United Kingdom?
- The niche generates £517K/yr across 9 tracked products. 90-day search growth is +13.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the cat creamy treats niche?
- 4 brands and 103 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in cat creamy treats?
- Top complaints mined from reviews: Smell, Value For Money, Texture/Consistency-Overall. The return rate is 0.0%.
- When does demand for cat creamy treats peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the cat creamy treats niche?
- Listings span £0.92–£12.83; the average listing price is £6.25 (sweet spot $15–$100). The average incumbent carries 1,125 reviews — the moat a new listing must climb.