Cat Biscuits

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.4% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4.7M a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

-10.8%

Conversion, latest week

14.4%

Market size, estimated

£4.7Ma year

Peak month

February1.4× the quietest month

Top search term

cat biscuits619K searches a year

Listings sell for £10.98 on average, from £2.69 to £28.98. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 4,000 to 5,000 of them. At £10.98 that is £44K to £55K a year per listing.

Average price

£10.98under the $15 to $100 sweet spot

Price range

£2.69–£28.98

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

300K–400K

Units per listing a year

4,000–5,000

Revenue per listing a year

£44K–£55K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

60% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #150 within Cats. It carries 3,478 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

98%

Out of stock, average day

0.0%

Average rank

#150in Cats

Average rating

4.67 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,478per listing

Listings tracked

52

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

61 months