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Automatic Fish Feeder

Maybe

Products sell for $22.89 on average, inside the sweet spot. But shoppers spend only $149K a year here, so Automatic Fish Feeder is a Maybe.

Flapen Score
59
59 / 100
Top 14% of 875 Pet Supplies niches · +9 vs the category median of 50
Market size
£149K/yr143K searches / yr
90-day growth
+11.8%search demand this quarter
Competition
43%top-5 click share · 18 brands · 32 sellers

Flapen Score

Automatic Fish Feeder against its category

The dotted line is the Pet Supplies average. Past it, Automatic Fish Feeder is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Automatic Fish Feeder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Automatic Fish Feeder 143K times last year and spent an estimated £149K. The top 5 brands take 71% of clicks. Demand peaks in Jul–Aug. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

4.5% of searches ended in a purchase last week.

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £149K a year.

Searches, last 12 months
143K
Growth, 90 days vs prior 90
+11.8%
Conversion, latest week
4.5%
Market size, estimated
£149Ka year
Peak month
July2.3× the quietest month
Top search term
automatic fish feeder67K searches a year

02 · Price

A sale here is worth £22.89.

Listings sell for £22.89 on average, from £9.07 to £76.70. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £22.89 that is £2K to £6K a year per listing.

Average price
£22.89inside the $15 to $100 sweet spot
Price range
£9.07–£76.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
2.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #30 within Fish & Aquatic Pets. It carries 1,089 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
93%
Out of stock, average day
13.3%
Average rank
#30in Fish & Aquatic Pets
Average rating
4.04 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,089per listing
Listings tracked
29

04 · Newcomers

Amazon counts 1 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Automatic Fish Feeder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£24K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

18 rising

Sellers

32

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

43%

Top 20: 90%

Open market

24%

  • Petbank40%
  • Podazz13%
  • AQQA7%
  • Papettly7%
  • GERUI5%
  • JuzPetz5%

Demand

Automatic Fish Feeder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.3×

Search terms

Top Automatic Fish Feeder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • automatic fish feeder67K/yr
  • fish feeder31K/yr
  • automatic fish feeder for tank with lid13K/yr
  • auto fish feeder11K/yr
  • automatic feeders for fish7K/yr
  • fish automatic feeder5K/yr
  • fish tank feeder4K/yr
  • aquarium fish feeder3K/yr
  • auto fish food dispenser2K/yr

Reviews and returns

What reviews say buyers love and hate about Automatic Fish Feeder

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall13%−0.23

which honestly dont work at all well

Not Working good

Doesn't work

Durability12%−0.20

Does not last

Failures on 2 of these after 18 months

Stopped working after 3 uses

Instructions/User Manual/Troubleshooting6%−0.09

Instructions are terrible

the instructions are difficult to understand

Not useable no instructions

Quality-Overall6%+0.51

Poor

albeit with cheap components

Rubbish

Charging5%−0.05

it won't charge

cannot be recharged via USB

Now doesnt charged

Love

Ease Of Use18%+1.35

easy to read

It is very easy to fill

Easy to use

Quality-Overall14%+0.51

The quality seems good

The build quality is impressive, feeling sturdy and reliable

Well made item

Value For Money10%+0.44

Good value

worth every penny

Great value

Advertised Vs Actual Product8%+0.79

Works as advertised

It works as it should

Works just as described

Battery Life6%+0.49

Battery powered with decent life — lasted the full holiday plus extra time on fresh batteries

Battery life is good

also comes with batteries though i will be using new ones works amazing

Return

2.9% Return rate 34% Fixable by listing

Functionality-Overall37%█▅▄▄▄▅

which honestly dont work at all well

Not Working good

Doesn't work

Size-Overall28%▃█▆▆▆▄

the display may not be large

not for a normal size tank

Looked too large

Defective Material/Parts9%▃▂█▄▄█
Compatibility-Overall5%▁▁█▇▆▆
Advertised Vs Actual Product2%▁▁█▂▃█

FAQ

Common Automatic Fish Feeder questions

Answered from the same tracked data.