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Bass Picks

Fail

The top 5 brands take 100% of clicks, so Bass Picks is a Fail.

Flapen Score
33
33 / 100
Ranks 148 of 171 Musical Instruments & DJ niches · −11 vs the category median of 44
Market size
£53K/yr109K searches / yr
90-day growth
-13.4%search demand this quarter
Competition
60%top-5 click share · 5 brands · 28 sellers

Flapen Score

Bass Picks against its category

The dotted line is the Musical Instruments & DJ average. Past it, Bass Picks is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bass Picks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bass Picks 109K times last year and spent an estimated £53K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
-13.4%
Conversion, latest week
8.1%
Market size, estimated
£53Ka year
Peak month
December2.0× the quietest month
Top search term
dunlop guitar picks30K searches a year

02 · Price

A sale here is worth £6.04.

Listings sell for £6.04 on average, from £3.38 to £9.58. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £6.04 that is £2K to £3K a year per listing.

Average price
£6.04under the $15 to $100 sweet spot
Price range
£3.38–£9.58
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

16% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #33 within Musical Instruments & DJ. It carries 5,566 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
16%
Prime listings
95%
Out of stock, average day
0.0%
Average rank
#33in Musical Instruments & DJ
Average rating
4.65 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,566per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Bass Picks products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£11K£16K£21K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

28

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

60%

Top 20: 100%

Open market

0%

  • Jim Dunlop89%
  • Dan's Guitar Store6%
  • Fender2%
  • XANHOY2%
  • PPpanda2%

Demand

Bass Picks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Bass Picks search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dunlop guitar picks30K/yr
  • jim dunlop guitar picks12K/yr
  • bass picks12K/yr
  • dunlop picks11K/yr
  • tortex guitar picks9K/yr
  • guitar picks dunlop9K/yr
  • bass guitar picks9K/yr
  • dunlop plectrums5K/yr
  • dunlop tortex guitar picks5K/yr
  • dunlop tortex3K/yr

Reviews and returns

What reviews say buyers love and hate about Bass Picks

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Smell”
0.1%of orders come back
“smelly strangely off cheese”
A buyer, on “Smell”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bass Picks questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data